Art Nr.: | 041528421X |
ISBN 13: | 9780415284219 |
SubTitle: | Perspectives on Identity, Image, Reputation and Corporate Branding |
Published by: | Taylor & Francis Group |
Cover: | Taschenbuch |
Cover Format: | 24.5x17.4x1.7 cm |
Weight: | 754 g |
Language: | Englisch |
Warengruppe: | Hardcover/Sozialwissenschaften, Recht, Wirtschaft/Wirtschaft/Allgemeines, Lexika |
An international and multidisciplinary collection of works capturing the quintessence of the corporation and its inner and outer manifestations.