2008 Beijing-The capital of the Middle Kingdom hosted the Games of the XXIX Olympiad. After Tokyo 1964, Sapporo 1972, Seoul 1988 and Nagano 1998, for the fifth time the Games went to Asia, the most populated continent in the world. The city of Beijing alone has almost 18 million inhabitants.  Before the event, the Olympic Games attracted all the dissent and questions about China; once over, they were the Games of all the superlatives. The Games began with the amazing Opening Ceremony in the symbolic National Stadium, nicknamed the “Bird’s Nest”, which delighted almost 90,000 spectators, as well as several hundreds of millions of people worldwide watching on TV. 

In Beijing, more than 40 world records and over 130 Olympic records were broken, illustrated in particular by the phenomenal US swimmer, Michael Phelps, and the incredible Jamaican sprinter, Usain Bolt.  The organization was unanimously qualified as excellent, from the magnificent venues to the innovative and highly aesthetic infrastructures. A total of 204 National Olympic Committees took part. The Games offered an unprecedented opportunity to promote dialogue and understanding between different cultures. 

Games Mark-The official emblem of Beijing 2008 entitled "Chinese Seal-Dancing Beijing" cleverly combines the Chinese seal and the art of calligraphy with sporting features, transforming the elements into a human figure running forward and embracing triumph. The figure resembles the Chinese character "Jing", which stands for the name of the host city and represents a particularly significant Chinese style. The artwork embodies four messages:
- Chinese culture,
- the color of red China
- Beijing welcomes friends from all over the world
- to challenge the extreme and achieve the perfect and promote the Olympic motto of "Citius, Altius, Fortius (Faster, Higher, Stronger).