ITALIA
Artist: Adolphe Mouron (also Cassandre)
Description:
ORIGINAL 1935 Vintage travel poster by Adolphe Mouron (also known as Cassandre) promoting Winter sports in Italy.
Title: Italia - nel paese piu bello il campo per ogni sport (The Most Beautiful Country for Every Sport)
Travel poster showing the equipment needed for the sports of skiing (skis), tennis (tennis racket and ball), mountain climbing (ice axe), sailing (anchor), and golf (golf club and ball) superimposed over an Italian landscape with the view of a lake and mountains.
Stone Lithograph in colors.
Rare item in excellent condition!
Publisher: ENIT (Ente nazionale industrie turistiche)- the Italian Tourism Organization
Printer: Off. Graf. Coen & C., Milano [1935]
Biographical Notes: Adolphe Jean-Marie Mouron (1901-1968), known as Cassandre.
Cassandre was a Ukrainian-French painter, commercial poster artist, and typeface designer.
He was born Adolphe Jean-Marie Mouron in Kharkiv, Ukraine, to French parents. As a young man, Cassandre moved to Paris, where he studied at the École des Beaux-Arts and at the Académie Julian.
Cassandre became successful enough that with the help of partners he was able to set up his own advertising agency called Alliance Graphique, serving a wide variety of clients during the 1930s. He is perhaps best known for his posters advertising travel.
Highly collectable artist!
Condition and dimensions:
This poster is in excellent condition, clean paper, vivid colors.
Poster is conservation backed on acid-free paper and canvas and ready for framing.
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4010 #2