Marketing 3.0 (Marketing 3.0)
by Philip Kotler, Hermawan KartajayaEstimated delivery 3-12 business days
Format Paperback
Condition Brand New
Estimated delivery 3-12 business days
Format Paperback
Condition Brand New
Philip Kotler is the S. C. Johnson & Son Distinguished Professor of International Marketing at the J. L. Kellogg Graduate School of Management, Northwestern University, Evanston, Illinois. Kellogg was voted the Best Business School for 6 years in "Business Week s "survey of U.S. business schools. It is also rated as the Best Business School for the Teaching of Marketing. Professor Kotler has significantly contributed to Kellogg s success through his many years of research and teaching there.He received his master s degree at the University of Chicago and his PhD degree at MIT, both in economic
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