Flash units produce a harsh light, even when you use it with the little plastic built-in diffusers / reflector of the flash. To work close to a subject, you might need to soften this light. Flash diffusers are here to help. 

This diffuser is to be attached on your flash by Velcro tapes. Free-size design allows it to attach to all flashes available in market. It is foldable with extreme light weight. You can even put it inside your pocket when stand by. 

Flash diffusers not only diffuse the light, they spread the light as well. The area of coverage of this diffuser is higher than other diffusers. It could diffuse flash light to a much wider angle. It also reduces the maximum working distance between your flash and the object while keeping the color temperature normal.

Apart from being a diffuser, it also acts as a flash bouncer that helps you to get rid of the harsh and dense shadow cast by hard light from flash units is a common problem that affects the quality of image. It softens hard light with minimal light loss and gives you a more pleasing effect on candid shots or portraits.