This is the famous Baby Can Read Slider Book "my first words" , due to its weight and high cost it was only available in the "Deluxe kit" which sold for over $200 per kit in "As Seen On Tv " I have the last inventory of this highly popular slider "peek a boo" book .I guarantee that the "new" one of this item is not available at any stores ,,,and not even on Internet,,you may find a used one but never a new one .