Betmar's history goes back to the depths of the Great Depression in America. The year was 1933 - The hat business was flourishing in spite of the difficult economictimes. Wearing a hat was part of everyday dressing for men and women. Betmar, a new brand focused on women's millinery, was in need of a strong factory. A partnership was formed with a skilled old-line cap maker with roots dating back to 1911 in New York.   STRAW VINTAGE WOMEN BETMAR BIEGE WOVEN