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Founded in the early 1920’s by Shozaburo Shimano, Shimano started off as a company known for precision engineering. Today the company is regarded as one of the forerunners in product innovation and a leader in the industry.
Shimano prides itself on its ability to design and produce fishing tackle that features cutting edge technology such as High Efficiency Gearing (HEG), A-RB and TC4 Construction.
With more than 75 employees in the fishing tackle division in Irvine, California headquarters, Shimano American Corporation has a national sales force of 60 of the most seasoned professionals in the industry that have a passion for fishing.

The New Poison Adrena is the ultimate high-end JDM Spinning/Baitcasting rod, extremely lightweight, responsive and sensitive. The action of the rods vary from fast to extra-fast. The rod blanks are stronger than ever, thanks to the New Spiral X Core construction. The combination of the New Full Carbon Monocoque handle with one piece carbon through and the new ergonomic Perfection reel seat XT results in an increased level of sensitivity. Fuji SiC-S guides and Titanium SiC tip guide complete the rods. The New Poison Adrena rod range is versatile, for both spinning and baitcasting, with applications that vary from ultra light fishing for small predators (Taftec Alpha solid tip) to the heaviest bassfishing technique.