The DEFY DAMAGE PROTECTIVE SHAMPOO by Joico protects the hair from heat and environmental influences. The hair is gently cleansed by the sulfate-free formula.
The benefits of the new Defy Damage series:
80% less hair damage
5 x more powerful hair
retains more than 90% of the colour luminosity
strengthens and rebuilds the bonds in the hair.
Massage into damp hair and then rinse thoroughly.
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