Recently at a San Francisco estate sale , I found some files in a filing cabinet with labels like "HI - FI ADS - PRE-1957" and "RECORD CO. CATALOGs - PRE 1957" . Inside these folders were a veritable treasure trove of vintage Hi-Fi audio ads, brochures, letterhead, correspondence, newsletters etc. from some of the now most well known names in the business , many of whom were just getting their start. Also many now arcane and defunct outfits that are lost to obscurity now. I think many of these will be of interest to Audiophiles, vintage Tube amp enthusiasts, or scholars of Industrial design from this golden age of Mid Century Modern home audio. and then..those in the middle of the Venn diagram of those groups.

It seems as though the original owner of these would attend listening parties at Hi-Fi shops and Home Audio Shows and pick up these brochures and technical specification sheets and then stick them in these folders where they have resided until now. As a result, they have been rarely handled and are all in VERY FINE Condition. If there are any issues to any single piece I shall mention those in the description.

THIS LISTING IS FOR :   

    a Vintage 1955 or 56 sales brochure 

" .... improve your custom Hi-Fi with..... THORENS  Swiss-Made  record changers, record players, transcription turntables.

covers the E-53 motor, the CD-43 Three Speed Record Changer, CBA-833 Audiomatic Player, CB-33P Manual Player, the E-53 Pro Turntable. and accessories like mounting boards. and the THORENS PORTETTE Portable Phonograph.

I imagine very few copies of this have survived. a really nifty bit of 1950's audio gear ephemera.

ARCHIVAL condition.It really should reside in some sort of archive..

some other brochures, catalogs and related ephemera soon to be listed include similar era of McIntosh, Stephens Tru-Sonic, Bozak, marantz, Lorenz, Ampex, BiGG, Electro-Sonic Laboratories, Klipschorn , Pickering, and many many more. Though sadly no vintage components were found from this Audiophile's estate ,there was a small cache of a couple hundred mostly classical LPs all in NM to Mint condition. RCA Living Stereo "Shaded Dogs", London Blue Backs, Mercury Living Presence HI-FI, and the like. quite a few rarities several on the TAS list. Those shall be listed soon as well. Please check back if you are so inclined.