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Read by: Sean Mangan
Running Time: 8 hrs 25 mins
Categories: Non-Fiction, IT, Apple
Released: 2011
Media: mp3 on CD; Unabridged
ISBN: 9781742678726
Carmine Gallo (born July 26, 1965) is an American author, columnist, keynote speaker, and former journalist and news anchor. Based in Pleasanton, California, he is President of Gallo Communications Group and works as a communication coach and speaker. Carmine is also a contributor for Forbes.com, where he writes for the Leadership Channel. He is regarded as an expert in his field in business communication and leadership skills. Gallo has been featured in The Wall Street Journal, The New York Times, Success Magazine, Bloomberg Businessweek and on CNBC. Gallo has also given lectures to MBA students at Stanford, UCLA, and UC Berkeley.
In 1996, Gallo was hired as a correspondent for CNNfn
in New York City, a network dedicated to covering financial markets and
business news. In 1998, he accepted a hosting position at The Money Machine, a daily half-hour program on the San Francisco-based network ZDTV, later renamed Tech TV.
He
left Tech TV in 2001 to begin building his own media training practice,
but continued to work as a journalist. In 2003 he was hired by CBS 2
(KCAL 9) Los Angeles to cover the Arnold Schwarzenegger administration
and news events in northern California. In 2005 he became Vice President of Media Relations at Ketchum Inc.,
a San Francisco public relations and marketing company. In 2009, he
left Ketchum to focus on his consulting practice. At this time, he began
writing his first book and started speaking to corporations about
business communications. From 2008 to 2011 he hosted The Useful Commute,
a podcast that featured current management and marketing topics on
BNET, an on-line news magazine that was a unit of CBS interactive.
The first course, The New Rules of Persuasive Presentations: Sell Your Ideas the Steve Jobs Way, was released to the public in the summer of 2012 and is based on Gallo's book, The Presentation Secrets of Steve Jobs.
His best-known books are those about the late, Apple, Inc. co-founder, Steve Jobs. The first book in the series, The Presentation Secrets of Steve Jobs became a Wall Street Journal bestseller and, according to WorldCat, is held in 917 libraries.The book has been translated into more than 20 languages.
The second, The Innovation Secrets of Steve Jobs, also became an international bestselling book and was awarded the Axiom Award for being one of the top three best business books of 2011. The third book, Gallo's most recent, is The Apple Experience. It was published in April 2012, a few months after Steve's death.
He has also published on more general topics. In his first published book, 10 Simple Secrets of the World's Greatest Business Communicators, he discussed the speaking techniques used by some well-known business leaders.
His second book, In
Fire Them Up!: 7 Simple Secrets to Inspire Colleagues, Customers, and
Clients; Sell Yourself, Your Vision, and Your Values; Communicate with
Charisma and Confidence, gives insights from men and women who ran several major companies.
In his third book, The Power of foursquare, he discusses social media and mobile marketing, for nearly fifty successful brands.
Talk like TED is a self-help
book written to help people develop better presentations by learning
from research in effective communications, illustrated with descriptions
of top TED talks.
In The Innovation Secrets of Steve Jobs, bestselling author Carmine Gallo reveals the qualities that make the Apple co-founder the most innovative leader in business today.
Each
principle is backed with research, quotes, and first-person interviews
with experts and business leaders, as well as specific ideas for
applying those principles to every business, large or small.
By following Steve Jobs’
visionary example, you'll discover exciting new ways to unlock your
creative potential and to foster an environment that encourages innovation and allows it to flourish.
You'll learn how to match - and beat - the most powerful competitors, develop the most revolutionary products, attract the most loyal customers, and thrive in the most challenging times.
Audiobook on CD-ROM, complete with artwork on the CD. Supplied in windowed CD sleeve, no case provided.
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