To sum this lure up in one word, “phantasmagoric”. ZAGFLASH doesn’t have a standard action; instead it can be used to create the action that the angler desires.

• On a straight retrieve the lure wobbles irregularly with a suppressed action.
• On a light twitch with slack line it produces a dog walk action and flashing appeal.
• On jerk, the lure wiggles violently for maximum flashing appeal.
• On stop, the lure falls slightly head first with a wobbling back.
• When switching action the lure quickly adjusts for continuous appeal.
By using these different actions, the angler can create a lifelike lure that continuously appeals to target sea bass.

"Double FaceBody"
ZAGFLASH’s flat body gives it a very strong flashing appeal. The body is not a simple flat side. It is actually made with two large flat sides, with a S shaped edge going from the chin to the tail. This design means that there are two reflections of light for each roll. The combination of the two flat sides with different finishes (hologram, plated, ghost, etc), creates a highly effective and complicated flashing pattern.

ZAG FLASH 95 Specifications: 

Length: 95 mm / 3.75 inch

Weight: 21.0g / 3/4 oz

Type:  Sinking

Sound: Silent

Hooks:  2 Owners Treble Hook