This is an original vintage c.1959 grocery store retail advertising poster or paper sign for Fresh Florida Oranges. This is measures 14” x 11” and has a large colorful Atomic Age Mid-Century design featuring a young lad devouring a big juicy Florida orange with the tag line “Nature’s Powerhouse of Vitamin C”. This sign isn’t dated but I found examples of the Florida Citrus Growers using the “Nature’s Powerhouse of Vitamin C” in a 1959 national advertising campaign and this sign looks to be from the same c.1959 time period.
The lower margin indicates “Litho U.S.A. Drew, Jacksonville”. This sign is vintage original unused new old stock with light handling wear and modest toning from age. Overall condition is very good. Please see my other listings for more vintage grocery store signs from this collection including others for Florida Citrus. Email any questions. Thanks for looking.
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