Further Details

Title: You've Got 8 Seconds
Condition: New
Subtitle: Communication Secrets for a Distracted World
Author: Paul Hellman
Format: Paperback
Type: Paperback
ISBN-10: 081443830X
EAN: 9780814438305
ISBN: 9780814438305
Publisher: Amacom
Genre: Business & Finance
Release Date: 21/03/2018
Description:

The average attention span has dropped to 8 seconds. To break through to people, you need to focus on your audience, be slightly different, and deliver with finesse.

Every day at work, people do three things: talk, listen, and pretend to listen. Through fast, fun, actionable tips, You've Got 8 Seconds explains what works and what doesn't, what's forgettable and what sticks. With stories, scripts, and examples of good and bad messages, communications expert Paul Hellman reveals three main strategies:

  • Focus: Design a strong message - then say it in seconds
  • Variety: Make routine information come alive
  • Presence: Convey confidence and command attention

You'll discover practical techniques, including the fast-focus method that Hellman uses with leadership teams; how to stand out in the first seconds of a presentation; and 10 actions that spell executive presence.

Whether pitching a project, giving a speech, selling a product, or just writing an email, You've Got 8 Seconds will make sure you get heard, get remembered, and get results.


Language: English
Country/Region of Manufacture: US
Item Height: 25mm
Item Length: 25mm
Item Width: 25mm
Item Weight: 226g
Release Year: 2018

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