This is an original 1965 Lord & Taylor PRINT AD Measures Approximately 8.0" x 11.25" has no tears or stains and is Graded "Excellent" ![](https://img.auctiva.com/imgdata/1/4/4/2/2/0/6/webimg/678349631_o.jpg) xyz03qy65xkNYmn13cf
We do not retouch scans. This is the
item you will receive. Please be aware: Colors may vary due to
monitor/ computer settings Most of the old magazine covers have a subscription
crease down the middle of the magazine because they were mailed by folding them
- postal workers placed them into the mailboxes that way. To add to that many
men carried them in their back pockets! We try to choose only those that we
would consider useful – everyone’s opinions may vary in that respect so please
review the picture well. Terms of Sale: We do allow returns if you are not
satisfied with your purchase and can return it in the same condition you
received it after a 30-day review, we will refund your purchase, minus shipping
upon receipt of the sellable item. A 20% restocking fee will be charged upon
receipt of restock- able item, this covers relisting and fees we have already
incurred. If an item is returned damaged the value of the amount of damage will
be deducted from the price. The return of an item is the responsibility of the
buyer and insurance should be considered for the return trip. PLEASE- Before leaving Negative Feedback
PLEASE contact us. We appreciate the opportunity to attempt to remedy any
issue(s) that may arise. We have a generous return policy and are willing to
amicably remedy problems. Vintage Ads are fun, and we love to see them go to
those who want them so PLEASE, feel free to reach out to us. Thank you in advance. About Us & Vintage Ads: We have been helping people with their
historical paper needs for over 15 years as a hobby. We take each transaction
seriously and we treat each item with the care and respect it and you 'the
buyer' deserves. These clips of history are becoming more and more hard to come
by, so we are determined to handle them gently. We have chosen to leave the
edges untrimmed to allow you (the buyer), the freedom and the most area to work
with, so the area outside of the given AD area is not considered in the overall
grading of the AD itself. About Vintage Advertisements The Vintage Advertisements we sell are
never a later reprint, photocopy or any kind of reproduction, but are the
actual, original Advertisements from a Vintage Magazine. Most print ads were published one time
only and occasionally as part of an AD 'campaign', and were likely never
commercially reproduced. Often a company may use a particular ad more than once
in a year, making subtle changes in subsequent magazines. Making spotting the
changes a bit of a challenge and fun. Vintage Advertisements are truly a unique
find and distinctive piece for your empty frame! Vintage AD's are wonderful matted,
framed and hung in a theme room, hallway, cabin, or boathouse, how about the
pool or recreation rooms? Great Décor for your business as well! Some of these
ads and vintage Magazine Covers are terrific works of art done by some notable
artists like Norman Rockwell, Dean Cornwell, Douglas Crockwell, George Petty,
William Steig, Charles E. Martin, Dick Sargent, Ricardo Magni, Jean Hugo, and
so, so many more… Uses for Vintage Ads Vintage Ads make great AD-ditions (or
start) to your Vintage AD Collection! Vintage ADs can be used in Scrap
Booking, Decoupage, or Decorations/Artwork. So many possibilities! You can Archive
them or artwork them... Vintage Magazine Covers are great art
decor the aging and wear add character and mystique. Many of the old New Yorker
magazine covers have a subscription crease down the middle of the magazine
because they were mailed by folding them - postal carriers placed them into the
mailboxes that way. To add to that some men carried them in their back pockets!
We try to choose only those that we would consider useful – everyone’s opinions
may vary in that respect so please review the picture well. We do not retouch
actual scans. This is the item you will receive. Scans are sized however to fit
the eBay template parameters - Our ADs are left untrimmed giving you
the most creative opportunity -You will receive the full page to work with! GRADING STANDARDS Mint(M) – Perfect as an advertisement or
cover could expect to be. There are no visible flaws, dents, dings, scratches, tears,
discolorations, or impressions on the paper of the advertisement or cover. Near Mint (NM) - Minor signs of wear
partly based on age and rarity of advertisement or cover. This condition
describes an ad that 'looks perfect', and has only the smallest and subtlest of
flaws, which could include very minor stress marks (the marks that result from
turning a page, which in this grade can only be seen at certain angles) or very
minor printing imperfections. There is no surface wear, tearing, yellowing, staining,
pencil/pen marks, or creasing on the paper. Excellent (EX) - Minor signs of wear no
fading of the ink in the artwork. This condition is nearly perfect and allows
for only slightly more subtle flaws than Near Mint. Minor stress marks, or
printing imperfections, with no surface wear, staining, tearing, yellowing,
pen/pencil marks, or creasing to the advertisement or cover. Most people would
see nothing wrong with an ad in this grade. Very Good (VG) - This condition allows for only slightly
more flaws than Excellent. There can be light stress marks barely visible or
minor printing imperfections. A corner crease smaller than quarter-inch, or two
slightly less than perfectly sharp corners, or some yellowing at the edges (but
not in the image area), possibly one edge tear smaller than quarter-inch, very
faint ink ghosting (the presence of ink on the surface from a facing page, or
from the reverse side), some light tanning of the paper overall from age. No
surface wear, creasing in the image area, staining, or pen/pencil marks. Good (G) - This condition allows for
more flaws than Very Good, but no significant flaws. There can be some stress
marks that are visible, some light printer's ink marks, some light ink
ghosting, light creasing, a light subscription fold, some light pencil marks,
some light surface or edge wear, light surface staining in a small area, edge
tears shorter than one and one-half inch, tanning of paper overall but not
brittle. This condition can also describe an otherwise EX ad with only one
significant flaw such as a strong subscription crease or water stain. It would
still look nice in a frame. Fine (F) - This condition allows for
more flaws than G. There may be water staining with some discoloration, but not
over the majority of the advertisement. There can be pen marks, a strong
subscription crease, surface wear, foxing, soiling, ink ghosting, improper
trimming into (but not through) a printed border, tears less than three inches,
edge wear, tanning overall, surface staining, and other flaws that one might
expect from an ad that comes from a back cover or has been improperly stored
for years. It can also describe an otherwise "Good" ad with one
significant flaw such as a strong subscription crease or water stain. Poor (P) - This condition allows for
some serious flaws, and an ad in this shape will challenge the framer. All the
flaws of the "Fine" condition and may be present on a
"Poor" ad, along with others such as pieces missing, tape repairs,
heavy staining, and soiling, ragged edges, brittle/flaking paper, crayon marks,
holes, etc. Rough shape, used mainly for advertisements of such rarity that
they would still command some value. Some additional considerations used in
Grading Vintage ADs For the purpose of the collectability of
vintage advertisement and cover art, it is important to remember that the
condition is just one contributing factor to the overall value of a paper
ephemera item. There are other factors to consider: Rarity - is how unusual or how easily
replaced the item might be. Rarity increases value directly in proportion to
the scarcity of the item. Was this item available one time and one time only?
On the other hand, was it a part of an ongoing continuing advertising campaign
that showed up repeatedly through the years? Unusual or Peculiarity – related to the
above. Is there more than one copy readily available in the marketplace? Is
this a one of a kind piece? Contribution – how does a particular
item fit into a collection? If there are ten items in a particular collection –
perhaps graded at a certain grade – may be worth more as a sum of the
collection often than as each individual by itself. Sentiment - perhaps the most elusive
quality of the piece. Seldom if ever an issue for strict speculators, but might
be a big issue with collectors. Debatable if should be included as a
‘condition’. Marketability – Looks at the potential
buyers available for a particular item. What has this item sold for
historically, and what is the demand for this particular piece now? The
internet and online auctions have changed the way we shop for and collect
vintage advertisements and covers. In some ways, these new sales channels have
decreased the marketability of the more ‘common’ items. On the other hand, the
rarer and more collectible items now bring more buyers to the hobby or
vocation. These conditions, in turn, could translate into more sales and a more
uniform grading and archival system. Paper – paper type and acidity, color,
and age is another factor to consider. 110919cf
|