The Brand:
Rasasi Perfumes is a family owned business in Dubai, founded in 1979 by visionary Abdul Razzak Kalsekar. His vision is now been carried forward by his six sons, each dedicated to carry forward a specialized task, yet collectively achieve the core objective of brand growth. “We strive to be the global leader in defined market segments by developing manufacturing and delivering innovative, quality and premium fragrance and allied products. We are committed to supplying our customers with the finest, high-quality products, and to lead the industry in research and product development. We support these goals with a corporate philosophy of adhering to the highest ethical conduct in all our business dealings, treatment of our employees, and social and environmental policies.”