Product overview:
✔ Chunky tape measure that looks just like Mummy or Daddy's, but is safer & friendlier to use
✔ Measures up to 100cm, or 36 inches, while also teaching kids metric & imperial conversion
✔ Solid build can take a hit if needed, letting kids aged 3+ get active & stay busy measuring
✔ Retract the tape with a safe cranking handle, ensuring no caught fingers or accidents
✔ Encourages not only numeracy, but also curiosity about DIY, handicrafts & building things