Dime Store Display Set  ~  Western Toys

Whistling Lassos & Store Display Easel

Counter Top 1950's Easel Display with Novelty Western Toys


You get the Die Cut Counter Top Sales Display Easel with 12 individually packaged "Whistling Toy Lasso’s." The display card has two fold out supports on the back that make it into a self supported easel. It sit's firmly on the counter top. It also hangs on the wall. Exceptional detailed illustration of a cowboy on a bucking Bronco with his hat flying. Says, Ride ‘Em Little Cowboy and uses graphic logs to form the letters, Whistling Lasso. Typical of 1950’s merchandising. Vintage western graphics at it’s best. The clever easel supports hold the display unit firmly on the store counter. The scalloped top and unique product holding tabs are all die cut into the thick hardboard. Western Dime Store point of sale displays don’t get better than this!

It comes with a full compliment of 12 individually packaged Whistling Lassos. This ingenious little gadget makes a whistling sound when twirled like a rope lasso. It consists of a stiff cardboard “wing” that contains a steel harp wire with 2 hooks that hold a stretched rubber band. The Rubber band reverberates when it moves through the air, so you can control the pitch by the speed you twirl it. It has exceptional multicolored western cowboy graphics typical of the early 1950’s. One side features a distinctive cowboy on a rearing up horse twirling his rope lasso. The other side has a Stallion leaping forward while his classic cowboy rider throws the lasso. Still in the Original Store Display Packages. Unsold dime store distributors stock.  You get the whole set. Perfect Condition. The rubber bands are old, so we include a dozen exact new replacements. 

This item is typical of stuff in the large Dime Store merchandise finds we made. If you like vintage Dime Store and Variety Store stuff, bookmark us. We pack it securely and send it First Class U.S. Postal. Buyer pays for 1 Lb. Priority mail depending on zip code.


4499                                                                                             Price . . . . . . $12.85


Notice : This item is a genuine vintage toy from an era when there were no safety standards. It probably contains, or is, a choking hazard, and probably includes other features that are not suitable for children to play with. It is not being sold as a toy for a child to play with, but as a genuine vintage collectible item for adults.