This comprehensive textbook titled "Digital Marketing Essentials" is a must-read for those interested in the field of marketing. Written by Jeff Larson and Stuart Draper, this book covers a wide range of topics including marketing strategies, advertising, and social media.


With 379 pages full of valuable information, this trade paperback is the perfect addition to any marketing enthusiast's collection. The book was published in 2017 by Stukent, Incorporated and is written in English. It weighs 2.4lbs and measures 11 inches in length, 8.5 inches in width, and 1 inch in height. This book is a great resource for anyone looking to improve their marketing skills.