Publisher Description

Fully updated and revised edition of a favourite from the BIS archive. A tribute and major survey of 50 defunct logos. Includes a foreword by Gert Dumbar and features many design classics such as the trademarks of AT&T, BOAC, British Steel, DSM, Mexico68, NASA, Pan Am, PTT Post and UPS. LOGO R.I.P. is a commemoration of defunct logos that were once an integral part of the landscape, our visual culture and our lives. Many are icons of their time or can be deemed design classics. Each one of the 50 entries comes with a comprehensive design and cultural history (or obituary) to ensure that although these logos may be gone, they are not forgotten. The book is beautifully designed like a bible, and is luxuriously produced with gold foil lettering, gilt edges, red-ribbon and faux-leather cover. LOGO R.I.P. was awarded a prestigious Pencil at the D&AD Awards, and a Silver Lamp by the ADCN. The ongoing LOGO R.I.P. project may be followed on

Notes

Revised edition of the book which pays tribute to 50 logos which are no longer in use.

Author Biography

The Stone Twins are twin brothers Declan and Garech Stone. Their multi-award winning design agency has a reputation for unconventional, engaging and witty work. Passionate and assertive about design, the work of The Stone Twins is included in the permanent collections of the Cooper-Hewitt, National Design Museum, New York and the Stedelijk Museum Amsterdam. The Stone Twins write regularly for various magazines and blogs - such as Eye (the International Review of Graphic Design), DesignWeek, and for 10 years had a monthly column in Communicatie. In addition, the duo were Head of the 'Man and Communication' department at Design Academy Eindhoven from 2008 until 2013. They currently provide lectures and workshops on visual communication at several international design schools. The 2nd edition of LOGO R.I.P. was launched in the Cooper-Hewitt, New York, in 2012. This was followed by a lecture at Bijzondere Collecties UvA, Amsterdam and an exhibition in the KK-Outlet, London.

Table of Contents

contents preface 9 foreword by Gert Dumbar 13 introduction 15 obituaries 1 Imperial Airlines/BOAC 'Speedbird' 127 2 Swastika 128 3 NASA 'Worm' 129 4 P & G 'Moon and Stars' 130 5 Kodak 'K' 131 6 Enron 'Tilted E' 132 7 VOC 'Monogram' 133 8 Tarmac 'Seven Ts' 134 9 The New Haven Railroad 'NH' 135 10 British Steel 'S' 136 11 Robertson's 'Golly' 137 12 Energie Noord West 'Jupiter' 138 13 Riley 'Diamond Badge' 139 14 3M 'Plumber's Gothic' 140 15 Mac Fisheries 'St. Andrew's Cross' 141 16 Xerox 'Digital X' 142 17 Telecom

Review

'Packaged piously like a small black bible (...) Logo R.I.P. celebrates the lives of logos that once lived.' Curve, March 2013, print edition

Long Description

Fully updated and revised edition of a favourite from the BIS archive. A tribute and major survey of 50 defunct logos. Includes a foreword by Gert Dumbar and features many design classics such as the trademarks of AT&T, BOAC, British Steel, DSM, Mexico68, NASA, Pan Am, PTT Post and UPS.LOGO R.I.P. is a commemoration of defunct logos that were once an integral part of the landscape, our visual culture and our lives. Many are icons of their time or can be deemed design classics. Each one of the 50 entries comes with a comprehensive design and cultural history (or obituary) to ensure that although these logos may be gone, they are not forgotten.The book is beautifully designed like a bible, and is luxuriously produced with gold foil lettering, gilt edges, red-ribbon and faux-leather cover. LOGO R.I.P. was awarded a prestigious Pencil at the D&AD Awards, and a Silver Lamp by the ADCN.The ongoing LOGO R.I.P. project may be followed on

Review Quote

'Packaged piously like a small black bible (...) Logo R.I.P. celebrates the lives of logos that once lived.' Curve, March 2013, print edition

Promotional "Headline"

A commemoration of defunct logos that were once an integral part of the landscape, our visual culture & our lives. Many are icons of their time or can be deemed design classics. Each of the 50 entries comes with a comprehensive design & cultural history (or obituary) to ensure that although these logos may be gone, they are not forgotten.

Description for Sales People

* Fully updated and revised edition. * A tribute and major survey of 50 defunct logos. * Clever, compact, well-illustrated Features design classics NASA, British Steel, BOAC and Pan Am. Each entry includes a short obituary (design and cultural history) to ensure that although these logos may be gone, they are not forgotten. LOGO R.I.P. is a commemoration of defunct logos that were once an integral part of the landscape, our visual culture and our lives. Many are icons of their time or can be deemed design classics. In this updated edition, several iconic trademarks (AT&T, Xerox) are added to the logo graveyard.

Details