You are currently bidding on a BRAND NEW Fitted Hawaii Wai’ale’ale Embroidered Aloha New Era Snapback Cap.


This is not an In4mation, Farmers Market, or 808 All Day hat.



This was taken directly from the Fitted Hawaii archives:


“UMI A OLA


October 30, 2015


Releasing in-store and online this Saturday, October 31st at 11am HST.


Aloha kākou!


As the Umi A Ola collection draws to a close tomorrow, we’d like to once again sincerely mahalo everyone from the bottom of our hearts for all the support over these last 10 years.


We mean it with the utmost honesty and gratitude when we say that we would not be here if it weren’t for the support of our customers, families, and friends.


We’d also like to thank all the staff and friends that have entered our doors at any point along our journey and helped carry our brand to heights we’ve only dreamed of.


Although we’re just a small retailer that sells tangible goods, our pride comes from the stories told, shared, and discussed afterward.


Knowing that our products spark a cultural awareness and forge interaction and friendship is the best feeling in the world to us.


It is the main reason we keep doing what we do, and we couldn’t be more proud of that.


Now with this final release of our Umi A Ola collection, we bid a fond ALOHA to our first ten years and we E KOMO MAI the next ten and beyond.


NEW LOGO


With our 10 year anniversary upon us, we not only graduated to a new representative color, we also took this opportunity to refresh our crest logo and FITTED logotype as well.


Like the Woven X pattern that we used throughout the collection, we felt a strong connection to the masterful art of weaving and wanted to incorporate that into our next evolution, through inspiration from makaloa and lauhala weaving.


The central concept behind the woven inspiration is the sense of togetherness, ʻohana, and community—strong bonds woven together over time and almost impossible to break.


The new crest and logotype feature double lines, which act as an abstract reference to strands and weaving, with the crest lines overlapping and intersecting at various points.


We also modified the typeface from sans serif to serif for an established and regal look, attributed to our long-standing reputation and brand history.”

Makini ʻEle 59FIFTY


What better way to round out the Umi A Ola collection than with one of our most popular releases (and arguably our most complex), dipped in all black and releasing on All Hallow’s Eve.


In modern Hawaiʻi, the familiarity of the makini helmet is undeniable—it’s seen on shirts, necklaces, and even hanging on rearview mirrors.


Through popular culture and the aforementioned items, the common theory is that makini helmets were worn by a secret group of warriors that protected the highest aliʻi.


The lesser known yet logically sound theory involves the makini helmets being worn by moʻo Lono (Lono priests) to represent a time of peace or coming in contact with someone peacefully, and also worn during Lonoikamakahiki ceremonies.


Flashback to 2008 when we released our original Makini 59FIFTY, which broke the mold of run-of-the-mill baseball caps and ignored the traditional embroidery placements and printing styles that came before it.


It was our most technically intricate piece to date, focusing many hours of design and development to get the details just right.


We’ve brought back all the same intricacies from the original: the detailed feather embroidery running from the front of the hat all the way to the back, gourd cut-out embroidery on the front, kapa embroidery on the visor, screen printed strength kāpala (print) around the entire crown, and the screen printed quote on the undervisor, which translates to “Unite to Move Forward.”


Other details include our traditional crown, New Era, and crest embroideries around the hat, along with a black satin sweatband and new Hulu pattern on the inner satin liner, grayscaled to match the outside.



This was released on Halloween, October 31, 2015, and purchased directly from the Fitted Hawaii brick and mortar store on the first day of its release.


This was part of the "Umi A Ola" Collection.


This cap is extremely rare and nearly impossible to find brand new.


Composed entirely in a Stealth Black color, you’ll need to get close to it to see all of the intricate details that surround this hat from top to bottom, as well as front to back.


The Makini embroidery is flawless and adds not only visual elements but various levels of texture as well.


The kāpala print that surrounds the circumference of the hat is tiny . . . yet dominant.


The bottom portion of the visor has rather quote PUPUKAHI I HOLOMUA with two Fitted crests on each side of the phrase and Fitted Honolulu, HI beneath it.


The New Era logo is embroidered in Black.


The Fitted Crown logo is embroidered in Gunmetal Grey.


The Fitted Crest logo on the back is also embroidered in Gunmetal Grey.


This is a FITTED NON ADJUSTABLE hat in a size 7 5/8.


The interior satin lining has a Hulu pattern in Black and Grey.


The Fitted merchandise tag is in a rare solid Red color.


Lastly, the headband is in a Black satin material.


As stated, this Item is BRAND NEW.


It has never been tried on, worn, or displayed.


Once purchased new it was placed away in a storage closet in a climate controlled residence in a pet free home.


The hat pictured is the exact one that you will be receiving.


The other Fitted hats located in the background are obviously NOT INCLUDED but many of them will be placed up for sale in the future.


I am selling off my entire Fitted collection, 98% of which are all brand new and most are extremely rare.


All proceeds received after eBay and shipping fees will be utilized to assist to care for a friend that is battling a medical health issue.


The item is “for sale” but not on sale. Please do not message me with low ball offers or non serious requests.


Your item will be professionally packed in a brand new shipping box. All empty space will be filled with air bubble bags and / or styrofoam packing peanuts. A silicone gel packet will be included to absorb any light moisture while your hat is in transit. The box will be taped securely and stamped with “RUSH” and “FRAGILE” on the exterior.


All items are shipped individually. There is no combined shipping if multiple auctions are won. I need to move the products quickly in order to get the funds out to my family member in need.


Shipping options are through USPS Ground Advantage or USPS Priority Mail. You can choose which method you’d like to utilize to get your item to you sooner. Both options include tracking and delivery confirmation numbers.


International shipping is possible through eBay’s Global Shipping Program.


Shipping Insurance is optional and can be added for an extra charge.


Please note, I cannot and will not be responsible for any damages, delays, or missing packages once the item has been shipped. I will help you work closely with a USPS claim if and as needed, but without insurance, USPS will be held liable once the item has been dropped off at the Post Office.


This item is a FINAL SALE.


NO RETURNS ARE ACCEPTED.


Due to a history of non-paying winners, bidders with 0 feedback or excessive negative feedback may have their bids cancelled. Do not place a bid if you do not plan on making a purchase.


Once payment is received, your item will be boxed and shipped out within a period of 24 hours.


Feel free to contact with me with any questions or concerns that you may have.


Feel free to check out items that I correctly have for sale and save me as a seller so that you can be notified once any other items are listed up for sale in the future.


Thanks for looking and Good Luck!