DENSO is one of the world's leading innovators and manufacturers of ignition technology,including spark plugs.DENSO was the first company to produce long-life automotive Iridium spark plugs,and invented the world's smallest,most efficient 0.4mm Iridium tip.

With 97% market coverage in Australia and DENSO's unsurpassed reputation for technological superiority.

* When Iridium Power spark plugs are used, accidental fire and misfiring rarely occurs under various driving conditions.

* At 0.4mm in diameter, the DENSO Iridium Power center electrode tip is the world's smallest.

* Produces the hottest, most concentrated spark, while requiring the lowest voltage

* Produces maximum performance under the most extreme conditions

Denso's experience as an original equipment supplier to the worlds major carmanufacturers gives Denso aftermarket product range a significant advantage;

* All of Denso products are designed with precision - the type of precision only an original equipment supplier can achieve.

* All of Denso products are subjected to rigorous safety and performance testing - because failure is not an option.

* All of Denso products are at the forefront of technology - Denso prepares for the next generation of auto-mobility.

This commitment to manufacturing excellence has provided Denso with a reputation for reliable,quality components which in turn provides tremendous long term value for our trade and end-user customers.