Publisher Description

Plan, create, and deliver amazing presentations! Alexei Kapterev's online presentation on presentations has seen more than one million views, all with no advertising or promotion. Building on this hit, he now brings us Presentation Secrets outlining his successful tactics for planning, producing, and presenting memorable and unique presentations. The author shares his insight, wisdom, and advice with impressive clarity and detail, covering the three main components required to a presentation: storyline design, slide design, and delivery. Presentation Secrets lets you get to work immediately, fully prepared, armed with confidence, and ready to inspire.

• Teaches everything that goes into a successful and memorable presentation
• Helps create a storyline, from planning the beginning, middle, and end, to establishing key points, to making a presentation scalable
• Discusses how to design a slide template that meets your goals, ensure consistency, and find focal points
• Dissects the delivery of a presentation, including how to create "a character", integrate mistakes, listening to yourself, talking to the audience, and avoiding monotony
• Includes non-presentation metaphor to drive home your understanding of storytelling, improvisation, and delivery

Also featuring real-world examples of presentations from the worlds of business, science, and politics, such as Steve Jobs, Hans Rosling, and Al Gore, this unique book delivers tried and tested secrets and inside tips for making a sensational presentation!

Notes

An A-Z of planning, creating and delivering great presentations.

Back Cover

Do What You Never Thought Possible with Your Presentations When you open this book, you'll feel as though you're sitting down with an expert who is disclosing rare information about the art of making a unique presentation. World-renowned presentation expert Alexei Kapterev shares knowledge garnered from his years of experience so that you can benefit from his tactics, strategies, and secrets for planning, creating, and delivering a memorable presentation. Covering all aspects of what defines a great presentation in an easy-to-follow format, this book reveals helpful and advanced insight on preparation, storytelling, visual aids, and much more. The Insider's Guide to: Understanding the "how" and "why" behind a noteworthy presentation Developing strong storytelling and speechwriting skills Establishing key points and setting goals Choosing the right slides for your project and knowing what visual formats are successful and why Learning the best way to present yourself, pace yourself, and keep people interested Finessing the verbal and nonverbal aspects of a presentation Solving presentation-related problems and challenges The Secrets series reveals: Authoritative information in highlighted areas Exceptional advice in the margin notes Unique insight from years of author experience Rarely revealed tips and techniques Invaluable shortcuts and workarounds Insider TipsExpert advice to help you structure your presentation, build clear and attractive slides, and deliver with passion Valuable InsightsEye-opening descriptions of storytelling techniques employed by the pros Unbeatable AdviceReal-world examples of scripts and slides and little-known tips on design and delivery

Flap

Do What You Never Thought Possible with Your Presentations When you open this book, you'll feel as though you're sitting down with an expert who is disclosing rare information about the art of making a unique presentation. World-renowned presentation expert Alexei Kapterev shares knowledge garnered from his years of experience so that you can benefit from his tactics, strategies, and secrets for planning, creating, and delivering a memorable presentation. Covering all aspects of what defines a great presentation in an easy-to-follow format, this book reveals helpful and advanced insight on preparation, storytelling, visual aids, and much more. The Insider's Guide to: Understanding the "how" and "why" behind a noteworthy presentation Developing strong storytelling and speechwriting skills Establishing key points and setting goals Choosing the right slides for your project and knowing what visual formats are successful and why Learning the best way to present yourself, pace yourself, and keep people interested Finessing the verbal and nonverbal aspects of a presentation Solving presentation-related problems and challenges The Secrets series reveals: Authoritative information in highlighted areas Exceptional advice in the margin notes Unique insight from years of author experience Rarely revealed tips and techniques Invaluable shortcuts and workarounds Insider TipsExpert advice to help you structure your presentation, build clear and attractive slides, and deliver with passion Valuable InsightsEye-opening descriptions of storytelling techniques employed by the pros Unbeatable AdviceReal-world examples of scripts and slides and little-known tips on design and delivery

Author Biography

Alexei Kapterev is the author of "Death by PowerPoint," the world's most popular presentation on presentations, with over a million views to date. He runs a consulting practice in addition to working with Mercator, Russia's leading business graphics company. He also teaches visual communication at the Graduate School of Business Administration, Moscow State University.

Table of Contents

Read This First xiii Chapter 1 3 What Is Presentation? 1 What Are Presentations? 2 Story 4 Slides 7 Delivery 13 The Three Principles of Presenting 14 Summary 22 Part I 3 Story 23 Chapter 2 3 The Story's Focus 25 Not All Stories Are Created Equal 26 Focusing on One Idea 26 Setting the Goal 27 The Customer Isn't Always Right 35 Gathering the Material 39 Inventing the Truth 47 Can You Sell Without Lying? 47 Summary 48 Chapter 3 3 The Story's Contrast  51 Problems and Solutions 52 Hero and Villain 63 Summary 73 Chapter 4 3 The Story's Unity 75 Making Your Story Unified 76 Case Study: The Story of Tomato Sauce 80 The Problem of Balance 82 Case Study: A Company Introduction 99 Summary 101 Part I I 3 Slides 103 Chapter 5 3 The Slides' Focus  105 Producing Your Slides 106 Zen and Vajrayana 107 Designing Zen Slides 113 Summary 131 Chapter 6 3 The Slides' Contrast 133 Energizing Lifeless Diagrams 134 Using Comparisons 136 Data Visualization 144 Lies, Damned Lies, and Statistics 155 A Word on Animation 159 Where to Go Next?—Visualization Resources 161 Summary 162 Chapter 7 3 The Slides' Unity 163 Avoiding Ugly Slides 164 Slide Design for Non-Designers 165 Working with Pictures 188 United World in a Slide Deck 191 Summary 195 Part I I I 3 Delivery 197 Chapter 8 3 Focus in Delivery  199 What Should You Focus on During Delivery? 200 Clarity 202 Pace 205 Voice 207 Engaging with Your Audience 208 Making Eye Contact 212 Addressing Any Questions 218 Using Humor (or Not?) 218 Summary 220 Chapter 9 3 Contrast in Delivery 221 The Opposite of Monotony 222 Being Perfect Versus Being Passionate 223 Don't Avoid Confrontation 226 Learning from Other People 232 Summary 241 Chapter 10 3 Unity in Delivery 243 Going with the Flow 244 The Pros and Cons of Improvisation 247 Relaxing Control 251 Summary 263 Chapter 11 3 Where to Go Next  265 Presentation Checklist 266 Taking Further Steps 269 General Presentation Resources 269 Storytelling Resources 270 Slide Resources 273 Delivery Resources 275 Presentations Transform 277 Index 279

Review

'A very likable book. It's lavishly illustrated with colour images explaining the art of giving speeches and presentations.' (The Speech Writers Guild, January 2012)

Long Description

Do What You Never Thought Possible with Your Presentations When you open this book, you'll feel as though you're sitting down with an expert who is disclosing rare information about the art of making a unique presentation. World-renowned presentation expert Alexei Kapterev shares knowledge garnered from his years of experience so that you can benefit from his tactics, strategies, and secrets for planning, creating, and delivering a memorable presentation. Covering all aspects of what defines a great presentation in an easy-to-follow format, this book reveals helpful and advanced insight on preparation, storytelling, visual aids, and much more. The Insider's Guide to: Understanding the "how" and "why" behind a noteworthy presentation Developing strong storytelling and speechwriting skills Establishing key points and setting goals Choosing the right slides for your project and knowing what visual formats are successful and why Learning the best way to present yourself, pace yourself, and keep people interested Finessing the verbal and nonverbal aspects of a presentation Solving presentation-related problems andchallenges The Secrets series reveals: Authoritative information in highlighted areas Exceptional advice in the margin notes Unique insight from years of author experience Rarely revealed tips and techniques Invaluable shortcuts and workarounds Insider TipsExpert advice to help you structure your presentation, build clear and attractive slides, and deliver with passion Valuable InsightsEye-opening descriptions of storytelling techniques employed by the pros Unbeatable AdviceReal-world examples of scripts and slides and little-known tips on design and delivery

Review Quote

'A very likable book. It's lavishly illustrated with colour images explaining the art of giving speeches and presentations.'

Details