DIXIE BAIT COMPANY HISTORY 

The Dixie Bait Company was a small operation that was in business for only a couple of years in the late 1930's.

Though some of the lure boxes say Orange City, the company was actually located in Daytona Beach, Florida. Boxes have been found with the names of both cities. The 1937 Orlando City Directory showed Dixie Bait Company in Daytona Beach. It also showed a young man by the name of John Marsh as an employee of the company. Years later Johnny Marsh would go on to start his own lure making company.

One of the principals of the Dixie Bait Company was Richard Porter. Several years after Dixie Bait went out of business, he would go on to form the Porter Bait Company, which became one of the largest lure makers in Florida.