1950 VTG Ford Motor Company Division Book Merchandising Used Cars & Trucks RARE. Book is hardcover with spiral bound interior. Small stain on the front cover in the “D” in the word “and”. Some creases on the spine at the top and bottom. Some light wear along edges. Some light markings on the table of contents page. See photos for condition and contents. Great sections on importance of used cars and tricks, appraising, pricing, advertising, sales events and more - all from a 1950 perspective. A great, rare find!