The Japanese media franchise developed by Capcom centred on a series of fighting video and arcade games, Street Fighter, is tying up with Reebok to create a capsule that celebrates the gaming life. Take a closer look at the Street Fighter x Reebok Instapump Fury 95 Rich Magma. This Instapump Fury pays homage to the game's Russian wrestler character, Zangief. The upper is dressed in Zangief's costume colours of red and yellow. The upper is dressed mostly in Rich Magma with splash prints in a darker colour.

The suede toe cap is a burgundy shade while the sock-like base is black, matching the iconic Pump that punctuates the shoe's unique lacing system. Cream accents are scattered over the upper, including the section in the middle of the vamp showing off the embossed Reebok Vector logo. The Zangief character is featured on one insole while the other one shows the Fighter logo. A Hexalite foam midsole and a beige-coloured gum outsole wrap up the style of these kicks.