The inaugural Flair Baseball set - "presented" by Fleer - was released exclusively to the Hobby in August of 1993. '93 Flair (originally titled "Fleer Limited") was Fleer's first foray into "super-premium" cards and was designed to compete with Topps' Finest, and Upper Deck SP. According to Fleer, production of Flair was 15% of Fleer Ultra.

The 300-card base set was printed on 24-point thick cardstock - by far the thickest cardstock ever used on a trading card - with three additional points of glossy UV-coating slathered on both sides. The cards were printed on a six-color printing press (as opposed to a four-color press) and had two player photos on the front.

Each pack of 10 cards was wrapped in a clear, fin-sealed, plastic wrap that was then placed inside a shrink-wrapped "box" that resembled a pack of cigarettes. These efforts were made to reduce tampering.

There were no notable rookies in the set and the only insert is a 20-card, prospect-themed, "Wave of the Future" insert that featured key early cards of Mike Piazza, Jim Edmonds, and Manny Ramirez.