Softie Bear from Aurora delights with its luxurious, soft golden-brown fur and deep, friendly eyes, radiating warmth and comfort. This plush bear’s gentle expression and huggable body make it a perfect snuggling companion, offering comfort and a sense of security to anyone who holds it. Meticulously crafted, Softie Bear is designed to be a durable and cherished friend, ideal for children needing a comforting embrace and adults who appreciate the nostalgic charm of a classic teddy bear. A wonderful addition to any plush collection, Softie Bear promises to bring joy and affection into any home.

Established in 1981, Aurora World is a renowned global leader in plush toys and high-quality gift products. They offer a wide range of branded and licensed products for both children and adults, distributed through various retailers worldwide. With over 35 years of experience, we have helped spark imaginations through our diverse line of plush toys. In recent years, Aurora World has made a significant move towards eco-friendly practices. Utilizing recycled materials they have made triumph in reducing their environmental impact. Their ultimate goal remains to bring smiles to people around the world while contributing to a greener future.