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More info: Attention2Detail were approached by a team of VR developers who wanted to show off their exciting new product about to come to market. After riding around in the snow on the back of a polar bear in our office, we were sold! Gone were the days of a linear experience, as we could now utilise full 360-degree VR. It was an extremely exciting prospect, and we had the perfect client that we knew would love this exciting new development.
Cartoon Network and the quirky characters from Adventure Time were used to bring the first fully playable platform VR game to life. Using this technology coupled with producing bespoke cardboard VR headsets the world of Adventure Time was bought to life like never before, in a fully immersive gaming experience.
A2D organised the production of the VR headsets and worked closely with both the game developer and Cartoon Network to help create the most engaging game possible. We took advice from paediatric Ophthalmologist experts to ensure any safety and health concerns surrounding the project were addressed. The headsets were designed with comfort and safety in mind. We also supplied POS to support the project at retail.
The project went on to be nominated for a Children’s BAFTA award for best new digital game, an accolade that A2D is very proud of. ‘The land of Oo!’ combined a bespoke VR headset and game package that was the first such product to be sold at retail worldwide.