This listing is for the CD only, the textbook is not included

PRINCIPLES of MARKETING, INSTRUCTOR's RESOURCE CENTER on CD-ROM Library, Instructor Links, Instructor's Manual with Video Guide.

by Kotler and Armstrong

Published 2010

ISBN-10: 0-13-608015-4        / 0136080154

ISBN-13: 978-0-13-608015-2 / 9780136080152