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LITE READING: THE LITE BEER FROM MILLER COMMERCIAL SCRAPBOOK by Frank Deford; PUBLISHER: Penguin Books, NYC, NY; 1984 printing; 95 pages.


A behind-the-scenes look at the popular Lite Beer from Miller television commercials includes anecdotes, quizzes, statistics, and bloopers and a glimpse of the sports figures who have made the campaign a success.