Author: Herter, George Leonard and Berthe E Title: Bull Cook And Authentic Historical Recipes And Practices Volume III Publisher: Herter's Place Pub: Waseca, Minnesota Date Pub: 1972 Edition: Second Pages: 360 Binding: Hardcover Condition: VERY GOOD Book Id: MAIN029133I About: Herter's was a Waseca, Minn. mail-order company that offered a complete line of adjustable chokes, ventilated ribs, finished and unfinished stocks, cleaning supplies, boots, clothing, and other fishing, shotgunning, shooting, and hunting-related paraphernalia. George Leonard Herter, manager of Herter's, Inc. until about 1970; was one of the all-time great catalogue writers. His descriptions of merchandise made Herter's seem like the only supplier of quality products. A slightly-built balding man who wore rather thick glasses, Herter deigned to appear in photographs, lest his customers see him as something less than a second Paul Bunyan. In addition to making somewhat exaggerated claims, Herter also fabricated the North Star Guide Association, a fictitious organization of equally fictitious Alaskan and Canadian guides who endorsed Herter's products. Herter's being a connoisseur of the quality things in life and having a tendency toward hyperbole is what his books so engaging. You keep wondering what he'll come up with next. On the one hand he might be discussing the gun Ernest Hemingway used to kill himself and then pages later he's telling how Don Blanding invented lei day to commercialize lei making. Yikes.