REFORMATION ‘Edana' Navy Silk Wrap Dress UK14 US10 RRP£298

May cause compliments! The Reformation ‘Edana’ wrap dress is perfect for any occasion, the definition of elegant and effortless with its fluid 100% silk construction, classic silhouette and collared v-neckline - this fuss-free wrap silhouette works well on any occasion.

Reformation is a buzzy brand beloved by everyone from pop stars like Taylor Swift and Olivia Rodrigo to models including Hailey Bieber and Kaia Gerber — and it’s a sustainable label. Reformation's mission is to bring sustainable fashion to everyone. Reformation not only does good; it looks good, “We want to dispel the common misconception that fashion and sustainability don’t go hand in hand by offering clothes that people want to wear – in effortless silhouettes that celebrate the feminine figure.” Seen on A-listers and influencers alike, you can be sure that Reformation’s ethos is behind that.

Reformation, the cult LA brand has inundated our Insta feeds over the past few years with its ethical take on pretty much everything we want to wear right now, and it has built a brand that’s as sustainable as it is desirable. As well as using sustainable and deadstock fabrics, Reformation’s ethical business model encompasses plastic-free packaging, sourcing and manufacture local to LA. 

After closing down her own fashion line Ya-Ya, Yael Aflalo (Reformation Founder) started freelance designing for other labels. It was on a business trip to China that she was struck by the pollution that some garment factories were producing. She founded Reformation in 2009, determined to improve the relationship between fashion and the environment, “Reformation is about changing the world’s view on the fashion industry and educating consumers about the powerful effect we can all have on the environment.”