Sole Provider: 30 Years of NIKE Basketball by Robert 'Scoop' Jackson, published by PowerHouse Books, 2002.


First edition, first printing hardback book with dustjacket in very good condition. No inscriptions, clean throughout, bump to spine, no tears or chips, light shadow to jacket edge, a good copy.


Designed with Nike's trademark visually gripping graphics, "Sole Provider: Thirty Years of NIKE Basketball" is a collection of Nike hoop shoes and the subculture that surrounds them. Text by "Slam" magazine editor-at-large Robert "Scoop" Jackson, "Sole Provider" gives the inside story of NIKE Basketball - from its inception in 1972 to its incredible success as the basketball brand with over 60% market share.

Featuring anecdotal facts and figures, inside interviews with NBA players, Nike footwear designers, musicians, and other pop-culture notables, "Sole Provider" showcases the historical context of the game with exclusive images from Nike's archives: posters, print advertisements, commercial stills, behind-the-scenes footage, NBA photos, and never-before-published images.