This is a custom Trek Boone carbon that was built by a shop owner as a visual representation of what could be done as a custom order. It has very little mileage on it. It is set up for gravel with 40 C tires at the moment. It would also make a great cyclocross race bike or a gravel bike.

It is running Zipp 303 wheels which are worth $1000 on their own.

As you can see, many of the parts are custom. The color scheme was designed to attract attention.

While it is running rim brakes, it has incredible stopping power. It would certainly be better suited for dry weather events. It stops very well in the rain, but it is not disc brakes.