We have had several queries about the sudden disappearance from supermarket shelves of an extremely popular brand of cosmetic toothpaste. It contained a red coloring agent that enhanced gum and tooth contrast. It did not confer Dracula-like qualities. And it is excellent for removing stains from your teeth. There is a French Product that does exactly the same job - It is called 'Email Diamant' - Strange name, I know but it does the trick.

Since 1893, Email Diamant - the cosmetic toothpaste with the "Red Formula" has added color to gums - which helps enhance the whiteness of the teeth. Polishing agents gently clean, essential oils prevent the formulation of dental plaque and natural light reflectors add sparkle to your pearly whites!

NEW 75ml Size