Artist: Fix-Masseau Pierre (1905-1994)

Title: Bon Voyage – Bonne Neige - SNCF

Date: 1938

Size: 49.2 x 39.1 in. / 125 x 99.3 cm.

Printer : Edita, 12 rue Duphot _ Paris

Materials and Techniques: Colour lithograph on paper

Linen backing: Yes

Condition: A (Normally designates a poster in very good condition. Colours are fresh and there is very little or no paper loss. Any imperfections are marginal and unnoticeable).

Additional Details:

Poster for the Société Nationale des Chemins de Fer Français (SNCF) produced by Pierre Fix-Masseau in 1938 to promote winter tourism to mountainous destinations in France.

A man and a woman get off a train, skis in hand, to explore the snowy French mountains.

The 5 French destinations for skiing are listed on the train: Alps, Pyrenees, Jura, Vosges, Massif-central.

In the background, we see two skiers sliding on the snow.

Pierre Fix-Masseau is a French poster and graphic designer. He is the son of the sculptor Pierre-Félix Fix-Masseau (1869-1937). He studied at the Ecole Boulle in 1921, then at the School of Decorative Arts in Paris, from which he graduated in 1923. In 1927, after having completed his military service in Morocco as a draftsman in the Army Geographical Service , he creates luxury labels and boxes for perfumery for the Nortier printing company. In 1928, he entered the service of Cassandre, with whom he worked in collaboration for six months. He then worked for the Edita house until 1939. From 1940, he became independent and remained so until his death in 1994.

Further information and photographs available upon request.

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