Machine, Platform, Crowd | Erik Brynjolfsson, Andrew Mcafee | 2017
Harnessing Our Digital Future
Autor: Erik Brynjolfsson, Andrew Mcafee
Format: gebunden
Seitenanzahl: 416
Verlag: WW Norton & Co
Erscheinungsdatum: 20170624
Genre: Importe
Höhe in mm: 43
Länge in mm: 244
Breite in mm: 159
Gewicht in g: 637
Beschreibung
We are living in strange times: the largest taxi company owns no vehicles and employs no drivers, software can quickly reach super-human performance at games whose rules and strategies it never learned and people can now execute complex financial transactions without banks, courts or trust. Digital disruptions stem from three main sources: the integration of minds and machines, of products and platforms, and of the core and the crowd. In all three cases, technological progress is shifting the balance by stressing the second element of the pair. A machine recently beat the worlds best mind at Go. Platforms built by Apple and Google outcompete excellent products by Nokia and Motorola. When the open innovation of the crowd goes head to head with corporate research and development labs, which make up the core, they often win. Machine, Platform, Crowd reveals how these digital technologies are transforming the ways in which companies perform.
Portrait
Andrew McAfee is the co-director of the MIT Initiative on the Digital Economy and co-author of the best-selling The Second Machine Age and Machine, Platform, Crowd: Harnessing Our Digital Future. He and co-author Erik Brynjolfsson are the only people named to both the Thinkers 50 list of the world's top management thinkers and the Politico 50 group of people transforming American politics.
We are living in strange times: the largest taxi company owns no vehicles and employs no drivers, software can quickly reach super-human performance at games whose rules and strategies it never learned and people can now execute complex financial transactions without banks, courts or trust. Digital disruptions stem from three main sources: the integration of minds and machines, of products and platforms, and of the core and the crowd. In all three cases, technological progress is shifting the balance by stressing the second element of the pair. A machine recently beat the worlds best mind at Go. Platforms built by Apple and Google outcompete excellent products by Nokia and Motorola. When the open innovation of the crowd goes head to head with corporate research and development labs, which make up the core, they often win. Machine, Platform, Crowd reveals how these digital technologies are transforming the ways in which companies perform.
Portrait
Andrew McAfee is the co-director of the MIT Initiative on the Digital Economy and co-author of the best-selling The Second Machine Age and Machine, Platform, Crowd: Harnessing Our Digital Future. He and co-author Erik Brynjolfsson are the only people named to both the Thinkers 50 list of the world's top management thinkers and the Politico 50 group of people transforming American politics.