Publisher Description

ALWAYS HUNGRY? will be both a relief and a revelation to many who struggle with weight. We're not getting fat because we're overeating; we're overeating because we're getting fat. In other words, what makes us constantly hungry, overweight, and undernourished is not a lack of will power, but a biological reaction to our present-day diet and lifestyle. Our fat cells are hoarding the nutrients from the food we eat instead of releasing them into the bloodstream to be used, triggering a starvation response that sets us up for failure: if we eat more, we'll gain weight; if we eat less, we'll slow our metabolism down and (again) gain weight. HELP!ALWAYS HUNGRY shows us how to break out of this cycle that is keeping us overweight. It helps us to: - re-programme our fat cells - tame humger- boost our metabolism- lose weight In a clear, compassionate, and authoritative voice, Dr Ludwig debunks the calorie myth that losing weight is simply a matter of eating less. He explains the science and the research behind our epidemic of overweightness and presents a detailed, highly structured plan to help us conquer the cravings.

Author Biography

Dr David Ludwig is a researcher at Boston Children's Hospital and Professor at Harvard Medical School. His research focuses on the effects of diet on hormones, metabolism and body weight and has fought for policy changes for restricted food advertising directed at young children. He has written over 100 peer-reviewed scientific articles and numerous pieces for the popular press.

Review

A friend recently asked me who I thought understood the conflicts about nutrition in today's medical and scientific community. I didn't have to think before I answered 'David Ludwig.' Over the last two or three years, Dr David Ludwig has been the person I turn to first and last when I have a tough question about nutrition, and his advice - which he gives in language a moderately intelligent journalist can understand - has always steered me in the right direction. - Mark BittmanI have always found his perspective on the public health crisis linked to diet to be scientifically rigorous, original, and politically galvanizing. He's talked to me about the book he has in mind and i'm confident it will make an important contribution to the public conversation about food and health. - Michael Pollan

Long Description

ALWAYS HUNGRY? will be both a relief and a revelation to many who struggle with weight. We're not getting fat because we're overeating; we're overeating because we're getting fat. In other words, what makes us constantly hungry, overweight, and undernourished is not a lack of will power, but a biological reaction to our present-day diet and lifestyle. Our fat cells are hoarding the nutrients from the food we eat instead of releasing them into the bloodstream to be used, triggering a starvation response that sets us up for failure: if we eat more, we'll gain weight; if we eat less, we'll slow our metabolism down and (again) gain weight. HELP!ALWAYS HUNGRY shows us how to break out of this cycle that is keeping us overweight. It helps us to: - re-programme our fat cells - tame humger- boost our metabolism- lose weight In a clear, compassionate, and authoritative voice, Dr Ludwig debunks the calorie myth that losing weight is simply a matter of eating less. He explains the science and the research behind our epidemic of overweightness and presents a detailed, highly structured plan to help us conquer the cravings.

Review Quote

Dr David Ludwig has found a fresh angle on the battle of the bulge, arguing that we should stop cutting calories and ditch low-fat diets.

Promotional "Headline"

ALWAYS HUNGRY will change everything readers ever thought about weight loss, diet, and health, and show us how to lose weight without counting the calories or feeling hungry.

Description for Sales People

Dr David Ludwig is the scientist behind the research of The Zone and Blood Sugar Solution diets.

Details