Further Details
Title: The Ultimate Sales Letter, 4th Edition Condition: New Description: Write Well to Sell Big!
In the age of e-mail and instant communication, great sales copy is indispensable to closing a deal. But too many sales letters end up in the junk file or the wastebasket. In this new edition of his top-selling book, author Dan Kennedy explains why some sales letters work and most don't. And he shows how to write copy that any business can use.
Among other things, he provides:
- Completely updated text and examples
- Great headline formulas
- New exercises to spark creativity
- The best way to use graphics
Kennedy is the most successful, highly paid direct-response copywriter in the country. In this book, he shares his step-by-step formula so everyone can write letters that will nail the sale. Author: Dan S Kennedy Country/Region of Manufacture: US EAN: 9781440511417 Format: Paperback Genre: Business & Finance ISBN: 9781440511417 ISBN-10: 1440511411 Item Height: 216mm Item Length: 140mm Item Weight: 274g Item Width: 18mm Language: English Publisher: Adams Media Corporation Release Date: 14/02/2011 Subtitle: Attract New Customers. Boost your Sales. Release Year: 2011
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