This is a paper thin issue that was produced for pasting into an album, a cheap alternative to stickers that was popular at the time.
It was issued by the British newspaper the Daily Express in 1972 for an album titled Sounds 72. I came across quite a horde of these together with a complete album which I will be listing at some point. I have between 1-6 of each artist included in the set (Sept 2023).
I am listing the other members of this set and many other rare rock/pop related issues please see my other items.