This is the Heddon BIG BUD, a vintage fishing lure designed with a unique beer can shape that is sure to catch the eye of any angler. It is perfect for freshwater fishing and can be used to catch a variety of fish species, including all freshwater species. The lure is made of durable plastic and has a neutral buoyancy, making it easy to use and control in the water. It has a maximum diving depth of 3 feet and measures 4 inches in length, making it a great addition to any fishing tackle collection. This listing includes one lure in the color of a Budweiser can, and it is sure to be a conversation starter on your next fishing trip.