Please see photos for detailed condition. Items are priced with a low opening bid so I can sell more items, build my store and gain positive feedback. So, I am dependent on your happiness for my success :)  All items are shipped with a TRACKING NUMBER with UPS so that you know where your item is at all times!  Shipping Rates: $29.99 CAD for US and Canada with tracking number, $59.99 CAD for International (Outside of Canada and U.S.) with tracking number. Shipped with UPS. So no need to worry about delays with Canada Post and USPS. I am Canadian, born and bred, operating from a Canadian address, shipping mostly with UPS to avoid delays with Canada Post and USPS, not someone using this as a front for an Asian operation and sending you items from China that arrive a couple of months afterwards all beat up, smeared with virus after cruising through the world, or coated with harsh chemicals fresh from a Chinese factory, even if they claim they are sending it to you from Canada.  I've had 9 positive feedbacks for items I sold in the last 6 months and 35 this year. Not to mention more sales from people that didn't bother leaving feedback. See my feedback here: https://www.ebay.ca/fdbk/feedback_profile/ca-raymond and please see my other items. If you are happy with your item, please leave me positive feedback :)   CA-Raymond My Stores Logo Thank your for your support!!! All items are guaranteed. Be sure to add me to your favorites list. Nike, Inc. (/ˈnaɪki/ or /ˈnaɪk/)[note 1] is an American multinational corporation that is engaged in the design, development, manufacturing, and worldwide marketing and sales of footwear, apparel, equipment, accessories, and services. The company is headquartered near Beaverton, Oregon, in the Portland metropolitan area.[3] It is the world's largest supplier of athletic shoes and apparel and a major manufacturer of sports equipment, with revenue in excess of US$37.4 billion in its fiscal year 2020 (ending May 31, 2020).[4] As of 2020, it employed 76,700 people worldwide.[5] In 2020 the brand alone was valued in excess of $32 billion, making it the most valuable brand among sports businesses.[6] Previously, in 2017, the Nike brand was valued at $29.6 billion.[7] Nike ranked 89th in the 2018 Fortune 500 list of the largest United States corporations by total revenue.[8] The company was founded on January 25, 1964, as "Blue Ribbon Sports", by Bill Bowerman and Phil Knight, and officially became Nike, Inc. on May 30, 1971. The company takes its name from Nike, the Greek goddess of victory.[9] Nike markets its products under its own brand, as well as Nike Golf, Nike Pro, Nike+, Air Jordan, Nike Blazers, Air Force 1, Nike Dunk, Air Max, Foamposite, Nike Skateboarding, Nike CR7,[10] and subsidiaries including Jordan Brand and Converse. Nike also owned Bauer Hockey from 1995 to 2008, and previously owned Cole Haan, Umbro, and Hurley International.[11] In addition to manufacturing sportswear and equipment, the company operates retail stores under the Niketown name. Nike sponsors many high-profile athletes and sports teams around the world, with the highly recognized trademarks of "Just Do It" and the Swoosh logo. Contents 1 Origins and history 1.1 Acquisitions 1.2 Finance 1.3 Logo evolution 2 Products 2.1 Sports apparel 2.2 Street fashions 2.3 Collectibles 3 Headquarters 4 Controversy 4.1 Sweatshops 4.2 Child labor allegations 4.3 Strike in China factory 4.4 Paradise Papers 4.5 Colin Kaepernick 4.6 Hong Kong protests 4.7 Nike Vaporfly Shoe 4.8 Lil Nas X Satan Shoes 4.9 Forced Uyghur labor allegations 5 Environmental record 5.1 Recycling 5.2 Sulfur hexafluoride 5.3 Toxic chemicals 5.4 Water pollution 5.5 Carbon footprint 6 Marketing strategy 6.1 Advertising 6.2 NBA uniform deal 7 Sponsorship 8 Ties with the University of Oregon 9 Causes 10 Program 11 See also 12 Notes 13 References 14 Further reading 15 External links Origins and history See also: Nike timeline Nike Factory Store in Wisconsin A Nike Store in Harajuku, Tokyo, Japan Nike Kicks Lounge in Harbour City, Hong Kong Nike, originally known as Blue Ribbon Sports (BRS), was founded by University of Oregon track athlete Phil Knight and his coach, Bill Bowerman, on January 25, 1964.[12] The company initially operated in Eugene, Oregon as a distributor for Japanese shoe maker Onitsuka Tiger, making most sales at track meets out of Knight's automobile.[12] According to Otis Davis, a University of Oregon student-athlete coached by Bowerman and Olympic gold medalist at the 1960 Summer Olympics, his coach made the first pair of Nike shoes for him, contradicting a claim that they were made for Phil Knight. According to Davis, "I told Tom Brokaw that I was the first. I don't care what all the billionaires say. Bill Bowerman made the first pair of shoes for me. People don't believe me. In fact, I didn't like the way they felt on my feet. There was no support and they were too tight. But I saw Bowerman made them from the waffle iron, and they were mine".[13] In its first year in business, BRS sold 1,300 pairs of Japanese running shoes grossing $8,000.[14] By 1965, sales had reached $20,000. In 1966, BRS opened its first retail store at 3107 Pico Boulevard in Santa Monica, California. In 1967, due to increasing sales, BRS expanded retail and distribution operations on the East Coast, in Wellesley, Massachusetts.[15] By 1971, the relationship between BRS and Onitsuka Tiger came to an end. BRS prepared to launch its own line of footwear, which was rebranded as Nike, and would bear the Swoosh newly designed by Carolyn Davidson.[16][17] The Swoosh was first used by Nike on June 18, 1971, and was registered with the U.S. Patent and Trademark Office on January 22, 1974.[18][better source needed] In 1976, the company hired John Brown and Partners, based in Seattle, as its first advertising agency.[19] The following year, the agency created the first "brand ad" for Nike, called "There is no finish line", in which no Nike product was shown.[19] By 1980, Nike had attained a 50% market share in the U.S. athletic shoe market, and the company went public in December of that year.[20] Wieden+Kennedy, Nike's primary ad agency, has worked with Nike to create many print and television advertisements, and Wieden+Kennedy remains Nike's primary ad agency.[citation needed] It was agency co-founder Dan Wieden who coined the now-famous slogan "Just Do It" for a 1988 Nike ad campaign,[21] which was chosen by Advertising Age as one of the top five ad slogans of the 20th century and enshrined in the Smithsonian Institution.[22] Walt Stack was featured in Nike's first "Just Do It" advertisement, which debuted on July 1, 1988.[23] Wieden credits the inspiration for the slogan to "Let's do it", the last words spoken by Gary Gilmore before he was executed.[24] Throughout the 1980s, Nike expanded its product line to encompass many sports and regions throughout the world.[25] In 1990, Nike moved into its eight-building World Headquarters campus in Beaverton, Oregon.[26] The first Nike retail store, dubbed Niketown, opened in downtown Portland in November of that year.[27] Phil Knight announced in mid-2015 that he would step down as chairman of Nike in 2016.[28][29] He officially stepped down from all duties with the company on June 30, 2016.[30] In a company public announcement on March 15, 2018, Nike CEO Mark Parker said Trevor Edwards, a top Nike executive who was seen as a potential successor to the chief executive, was relinquishing his position as Nike's brand president and would retire in August.[31] In October 2019, John Donahoe was announced as the next CEO, and succeeded Parker on January 13, 2020.[32] In November 2019, the company stopped selling directly through Amazon, focusing more on direct relationships with customers.[33] On June 24, 2021, during an earnings call with investors, CEO John Donahoe stated that "Nike is a brand that is of China and for China", in response to a question about competing against Chinese brands.[34] Acquisitions A Nike Factory Store in Vaughan Mills Nike has acquired and sold several apparel and footwear companies over the course of its history. Its first acquisition was the upscale footwear company Cole Haan in 1988,[35] followed by the purchase of Bauer Hockey in 1994.[36] In 2002, Nike bought surf apparel company Hurley International from founder Bob Hurley.[37] In 2003, Nike paid US$309 million to acquire sneaker company Converse.[38] The company acquired Starter in 2004[39] and soccer uniform maker Umbro in 2007.[40] In order to refocus its business lines, Nike began divesting itself of some of its subsidiaries in the 2000s.[41] It sold Starter in 2007[39] and Bauer Hockey in 2008.[36] The company sold Umbro in 2012 [42] and Cole Haan in 2013.[43] As of 2020, Nike owns only one subsidiary: Converse Inc. In February 2021, Nike acquired Datalogue, a New York based company focused on digital sales and machine learning technology.[44] Finance Nike was made a member of the Dow Jones Industrial Average in 2013, when it replaced Alcoa.[45] On December 19, 2013, Nike's quarterly profit rose due to a 13 percent increase in global orders for merchandise since April of that year. Future orders of shoes or clothes for delivery between December and April, rose to $10.4 billion. Nike shares (NKE) rose 0.6 percent to $78.75 in extended trading.[46] In November 2015, Nike announced it would initiate a $12 billion share buyback, as well as a two-for-one stock split, with shares to begin trading at the decreased price on December 24.[47] The split will be the seventh in company history. In June 2018, Nike announced it would initiate a $15 billion share buyback over four years, to begin in 2019 upon completion of the previous buyback program.[48] For the fiscal year 2018, Nike reported earnings of US$1.933 billion, with annual revenue of US$36.397 billion, an increase of 6.0% over the previous fiscal cycle. Nike's shares traded at over $72 per share, and its market capitalization was valued at over US$114.5 billion in October 2018.[49] In March 2020, Nike reported a 5% drop in Chinese sales associated with stores' clo Year Revenue in mil. USD Net income in mil. USD Total assets in mil. USD Price per share in USD Employees 2005 13,740 1,212 8,794 8.75 26,000 2006 14,955 1,392 9,870 9.01 28,000 2007 16,326 1,492 10,688 12.14 30,200 2008 18,627 1,883 12,443 13.05 32,500 2009 19,176 1,487 13,250 12.14 34,300 2010 19,014 1,907 14,419 16.80 34,400 2011 20,117 2,133 14,998 19.82 38,000 2012 23,331 2,211 15,465 23.39 44,000 2013 25,313 2,472 17,545 30.50 48,000 2014 27,799 2,693 18,594 38.56 56,500 2015 30,601 3,273 21,597 53.18 62,600 2016 32,376 3,760 21,379 54.80 70,700 2017 34,350 4,240 23,259 54.99 74,400 2018 36,397 1,933 22,536 72.63 73,100 2019 39,117 4,029 23,717 86.73 76,700 2020 37,403 2,539 31,342 106.46 75,400 2021 44,538 5,727 37,740 73,300 Logo evolution See also: Swoosh 1964–71   1971–78   1978–95 [note2 1]   1995–present Notes  This logo is still used on some retro products with red boxes Products Sports apparel Nike Zoom Elite 2 athletic shoe A pair of Nike Air Jordan I basketball shoes Nike produces a wide range of sports equipment and apparel. Their first products were track running shoes. Nike Air Max is a line of shoes first released by Nike, Inc. in 1987. Additional product lines were introduced later, such as Air Huarache, which debuted in 1992. The most recent additions to their line are the Nike 6.0, Nike NYX, and Nike SB shoes, designed for skateboarding. Nike has recently introduced cricket shoes called Air Zoom Yorker, designed to be 30% lighter than their competitors'.[51] In 2008, Nike introduced the Air Jordan XX3, a high-performance basketball shoe designed with the environment in mind. Nike's range of products include shoes, jerseys, shorts, cleats, baselayers, etc. for sports activities such as association football,[52] basketball, track and field, combat sports, tennis, American football, athletics, golf, ice hockey, and cross training for men, women, and children. Nike also sells shoes for activities such as skateboarding, baseball, cycling, volleyball, wrestling, cheerleading, lacrosse, cricket, aquatic activities, auto racing, and other athletic and recreational uses. Nike recently teamed up with Apple Inc. to produce the Nike+ product that monitors a runner's performance via a radio device in the shoe that links to the iPod nano. While the product generates useful statistics, it has been criticized by researchers who were able to identify users' RFID devices from 60 feet (18 m) away using small, concealable intelligence motes in a wireless sensor network.[53][54] In 2004, Nike launched the SPARQ Training Program/Division.[55] Some of Nike's newest shoes contain Flywire and Lunarlite Foam to reduce weight.[56] The Air Zoom Vomero running shoe, introduced in 2006 and currently in its 11th generation, featured a combination of groundbreaking innovations including a full-length air cushioned sole,[57] an external heel counter, a crashpad in the heel for shock absorption, and Fit Frame technology for a stable fit.[58] Nike Vaporfly Nike Vaporfly cut in half to show the different layers that make up the base of the shoe. The dark grey line shows the carbon fiber plate. Nike Cleat The Nike Vaporfly first came out in 2017 and their popularity, along with its performance, prompted a new series of running shoes.[59][60] The Vaporfly series has a new technological composition that has revolutionized long-distance running since studies have shown that these shoes can improve run times up to 4.2%.[60] The composition of the sole contains a foamy material, Pebax, that Nike has altered and now calls it ZoomX (which can be found in other Nike products as well). Pebax foam can also be found in airplane insulation and is "squishier, bouncier, and lighter" than foams in typical running shoes.[60] In the middle of the ZoomX foam there is a full-length carbon fiber plate "designed to generate extra spring in every step".[60] At the time of this writing Nike had just released its newest product from the Vaporfly line, the Nike ZoomX Vaporfly NEXT%, which was marketed as "the fastest shoe we’ve ever made" using Nike's "two most innovative technologies, Nike ZoomX foam and VaporWeave material".[61] Street fashions Question book-new.svg This section relies too much on references to primary sources. Please improve this section by adding secondary or tertiary sources. (January 2022) (Learn how and when to remove this template message) Nike Elite no-show socks with cushioned sole The Nike brand, with its distinct V-shaped logo, quickly became regarded as a status symbol[62] in modern urban fashion and hip-hop fashion[63] due to its association with success in sport.[64] Beginning in the 1980s, various items of Nike clothing became staples of mainstream American youth fashion, especially tracksuits, shell suits, baseball caps, Air Jordans, Air Force 1's, and Air Max running shoes[65] with thick, air cushioned rubber soles and contrasting blue, yellow, green, white, or red trim.[66] Limited edition sneakers and prototypes with a regional early release were known as Quickstrikes,[67] and became highly desirable items[68] for teenage members of the sneakerhead subculture.[69] By the 1990s and 2000s, American and European teenagers[70] associated with the preppy[71] or popular clique[72] began combining these sneakers,[73] leggings, sweatpants, crop tops,[74] and tracksuits with regular casual chic[75] street clothes[76] such as jeans, skirts, leg warmers, slouch socks, and bomber jackets. Particularly popular[citation needed] were the unisex spandex Nike Tempo compression shorts[77] worn for cycling and running, which had a mesh lining, waterproofing, and, later in the 2000s, a zip pocket for a Walkman or MP3 player.[78] From the late 2000s into the 2010s, Nike Elite basketball socks began to be worn as everyday clothes by hip-hop fans and young children.[79] Originally plain white or black, these socks had special shock absorbing cushioning in the sole[80] plus a moisture wicking upper weave.[81] Later, Nike Elite socks became available in bright colors inspired by throwback basketball uniforms,[82] often with contrasting bold abstract designs, images of celebrities,[83] and freehand digital print[84] to capitalise upon the emerging nostalgia for 1990s fashion. In 2015, a new self-lacing shoe was introduced. Called the Nike Mag, which are replicas of the shoes featured in Back to the Future Part II, it had a preliminary limited release, only available by auction with all proceeds going to the Michael J. Fox Foundation.[85] This was done again in 2016.[86] Nike have introduced a premium line, focused more on streetwear than sports wear called NikeLab.[87] In March 2017, Nike announced its launch of a plus-size clothing line, which will feature new sizes 1X through 3X on more than 200 products.[88] Another significant development at this time was the Chuck Taylor All-Star Modern, an update of the classic basketball sneaker that incorporated the circular knit upper and cushioned foam sole of Nike's Air Jordans.[89] Collectibles On July 23, 2019, a pair of Nike Inc. running shoes sold for $437,500 at a Sotheby's auction. The so-called "Moon Shoes" were designed by Nike co-founder and track coach Bill Bowerman for runners participating in the 1972 Olympics trials. The buyer was Miles Nadal, a Canadian investor and car collector, who had just paid $850,000 for a group of 99 rare of limited collection pairs of sport shoes. The purchase price was the highest for one pair of sneakers, the previous record being $190,373 in 2017 for a pair of signed Converse shoes in California, said to have been worn by Michael Jordan during the 1984 basketball final of the Olympics that year.[90] Headquarters Main article: Nike World Headquarters Nike's world headquarters are surrounded by the city of Beaverton but are within unincorporated Washington County. The city attempted to forcibly annex Nike's headquarters, which led to a lawsuit by Nike, and lobbying by the company that ultimately ended in Oregon Senate Bill 887 of 2005. Under that bill's terms, Beaverton is specifically barred from forcibly annexing the land that Nike and Columbia Sportswear occupy in Washington County for 35 years, while Electro Scientific Industries and Tektronix receive the same protection for 30 years.[91] Nike is planning to build a 3.2 million square foot expansion to its World Headquarters in Beaverton.[92] The design will target LEED Platinum certification and will be highlighted by natural daylight, and a gray water treatment center.[92] Controversy Nike office in North America Nike has contracted with more than 700 shops around the world and has offices located in 45 countries outside the United States.[93] Most of the factories are located in Asia, including Indonesia, China, Taiwan, India,[94] Thailand, Vietnam, Pakistan, Philippines, and Malaysia.[95] Nike is hesitant to disclose information about the contract companies it works with. However, due to harsh criticism from some organizations like CorpWatch, Nike has disclosed information about its contract factories in its Corporate Governance Report. Sweatshops Main article: Nike sweatshops In the 1990s, Nike received criticism[96] for its use of sweatshops. Later on that year, many protests occurred in big cities such as in Washington, DC and Boston in order to show public outcry for Nikes use of child labor and sweatshops. Nike has been criticized for contracting with factories (known as Nike sweatshops) in countries such as China, Vietnam, Indonesia and Mexico. Vietnam Labor Watch, an activist group, has documented that factories contracted by Nike have violated minimum wage and overtime laws in Vietnam as late as 1996, although Nike claims that this practice has been stopped.[97] The company has been subject to much critical coverage of the often poor working conditions and exploitation of cheap overseas labor employed in the free trade zones where their goods are typically manufactured. Sources for this criticism include Naomi Klein's book No Logo and Michael Moore documentaries. Campaigns have been taken up by many colleges and universities, especially anti-globalisation groups, as well as several anti-sweatshop groups such as the United Students Against Sweatshops.[98] As of July 2011, Nike stated that two-thirds of its factories producing Converse products still do not meet the company's standards for worker treatment. A July 2011 Associated Press article stated that employees at the company's plants in Indonesia reported constant abuse from supervisors.[99] Child labor allegations During the 1990s, Nike faced criticism for the use of child labor in Cambodia and Pakistan in factories it contracted to manufacture soccer balls. Although Nike took action to curb or at least reduce the practice, they continue to contract their production to companies that operate in areas where inadequate regulation and monitoring make it hard to ensure that child labor is not being used.[100] In 2001, a BBC documentary uncovered occurrences of child labor and poor working conditions in a Cambodian factory used by Nike.[101] The documentary focused on six girls, who all worked seven days a week, often 16 hours a day. Strike in China factory In April 2014, one of the biggest strikes in mainland China took place at the Yue Yuen Industrial Holdings Dongguan shoe factory, producing amongst others for Nike. Yue Yuen did underpay an employee by 250 yuan (40.82 US Dollars) per month. The average salary at Yue Yuen is 3000 yuan per month. The factory employs 70,000 people. This practice was in place for nearly 20 years.[102][103][104] Paradise Papers Main article: Paradise Papers On November 5, 2017, the Paradise Papers, a set of confidential electronic documents relating to offshore investment, revealed that Nike is among the corporations that used offshore companies to avoid taxes.[105][106][107] Appleby documents detail how Nike boosted its after-tax profits by, among other maneuvers, transferring ownership of its Swoosh trademark to a Bermudan subsidiary, Nike International Ltd. This transfer allowed the subsidiary to charge royalties to its European headquarters in Hilversum, Netherlands, effectively converting taxable company profits to an account payable in tax-free Bermuda.[108] Although the subsidiary was effectively run by executives at Nike's main offices in Beaverton, Oregon—to the point where a duplicate of the Bermudan company's seal was needed—for tax purposes the subsidiary was treated as Bermuda. Its profits were not declared in Europe and came to light only because of a mostly unrelated case in US Tax Court, where papers filed by Nike briefly mention royalties in 2010, 2011 and 2012 totaling $3.86 billion.[108] Under an arrangement with Dutch authorities, the tax break was to expire in 2014, so another reorganization transferred the intellectual property from the Bermudan company to a Dutch commanditaire vennootschap or limited partnership, Nike Innovate CV. Dutch law treats income earned by a CV as if it had been earned by the principals, who owe no tax in the Netherlands if they do not reside there.[108] Colin Kaepernick In September 2018, Nike announced it had signed former American football quarterback Colin Kaepernick, noted for his controversial decision to kneel during the playing of the US national anthem, to a long-term advertising campaign.[109] According to Charles Robinson of Yahoo! Sports, Kaepernick and Nike agreed to a new contract despite the fact Kaepernick has been with the company since 2011 and said that "interest from other shoe companies" played a part in the new agreement. Robinson said the contract is a "wide endorsement" where Kaepernick will have his own branded line including shoes, shirts, jerseys and more. According to Robinson, Kaepernick signed a "star" contract that puts him level with a "top-end NFL player" worth millions per year plus royalties.[110] In response, some people set fire to their own Nike-branded clothes and shoes or cut the Nike swoosh logo out of their clothes, and the Fraternal Order of Police called the advertisement an "insult";[111][112][113] others, such as LeBron James,[114] Serena Williams,[115] and the National Black Police Association,[113] praised Nike for its campaign. The College of the Ozarks removed Nike from all their athletic uniforms in response.[116] During the following week, Nike's stock price fell 2.2%, even as online orders of Nike products rose 27% compared with the previous year.[117] In the following three months, Nike reported a rise in sales.[118] In July 2019, Nike released a shoe featuring a Betsy Ross flag called the Air Max 1 Quick Strike Fourth of July trainers. The trainers were designed to celebrate Independence Day. The model was subsequently withdrawn after Colin Kaepernick told the brand he and others found the flag offensive because of its association with slavery.[119][120][121] Nike's decision to withdraw the product drew criticism from Arizona's Republican Governor, Doug Ducey, and Texas's Republican Senator Ted Cruz.[122] Nike's decision was praised by others due to the use of the flag by white nationalists,[121] but the Anti-Defamation League's Center on Extremism has declined to add the flag to its database of "hate symbols."[123] Hong Kong protests U.S. Vice President Mike Pence criticized Nike for "siding with the Chinese Communist Party and silencing free speech". He claimed that after Houston Rockets general manager Daryl Morey was criticized by the Chinese government for his tweet supporting the 2019 Hong Kong protests, Nike removed Rockets merchandise from its stores in China.[124] He stated that the brand "promotes itself as a so called social-justice champion, but when it comes to Hong Kong, it prefers checking its social conscience at the door."[125] Nike Vaporfly Shoe Main article: Nike Vaporfly and Tokyo 2020 Olympics Controversy On January 31, 2020, the World Athletics issued new guidelines concerning shoes to be used in the upcoming Tokyo 2020 Olympics.[126] These updates came in response to criticisms concerning technology in the Nike Vaporfly running shoes, which had been submitted beginning around 2017–2018.[127] These criticisms stated that the shoes provided athletes with an unfair advantage over their opponents and some critics considered it to be a form of technology doping.[60][128] According to Nike funded research, the shoes can improve efficiency by up to 4.2%[60] and runners who have tested the shoe are saying that it causes reduced soreness in the legs; sports technologist Bryce Dyer attributes this to the ZoomX and carbon fiber plate since it absorbs the energy and "spring[s] runners forward".[128] Some athletes, scientists, and fans have compared this to the 2008 LAZR swimsuit controversy.[129] Some of the major changes in the guidelines that have come about as a result of these criticisms include that the "sole must be no thicker than 40mm" and that "the shoe must not contain more than one rigid embedded plate or blade (of any material) that runs either the full length or only part of the length of the shoe. The plate may be in more than one part but those parts must be located sequentially in one plane (not stacked or in parallel) and must not overlap". The components of the shoes are not the only thing that had major changes; starting April 30, 2020, "any shoe must have been available for purchase by any athlete on the open retail market (online or in store) for a period of four months before it can be used in competition".[126] Prior to these new guidelines World Athletics reviewed the Vaporfly shoes and "concluded that there is independent research that indicates that the new technology incorporated in the soles of road and spiked shoes may provide a performance advantage" and that it recommends further research to "establish the true impact of [the Vaporfly] technology."[126] Lil Nas X Satan Shoes On March 29, 2021, American rapper Lil Nas X partnered with New York-based art collective MSCHF to release a modified pair of Nike Air Max 97s called Satan Shoes.[130] The shoes are black and red with a bronze pentagram, featuring the Bible verse Luke 10:18 and are filled with "60cc and 1 drop of human blood." Only 666 pair were created and were sold at a price of $1,018. Nike immediately iterated that they were uninvolved in the creation and promotion of the shoes and did not endorse the messages of Lil Nas X or MSCHF.[131] Nike filed a trademark lawsuit against MSCHF with the New York federal Court, in an effort to stop the distribution of the shoes. On April 1, a federal judge ordered a temporary restraining order blocking the sale and distribution of the shoes pending a preliminary injunction.[132] Forced Uyghur labor allegations In December 2021, the European Center for Constitutional and Human Rights filed a criminal complaint in a Dutch court against Nike and other brands, alleging that they benefited from the use of forced Uyghur labor in Xinjiang.[133] Environmental record In 2007, New England-based environmental organization Clean Air-Cool Planet ranked Nike among the top three companies (out of 56) in a survey of climate-friendly companies.[134] Recycling Nike has also been praised for its Nike Grind program, which closes the product lifecycle, by groups such as Climate Counts.[135] Since 1993, Nike has worked on its Reuse-A-Shoe program.[136] This program is Nike's longest-running program that benefits both the environment and the community by collecting old athletic shoes of any type in order to process and recycle them. The material that is produced is then used to help create sports surfaces such as basketball courts, running tracks, and playgrounds.[136] A campaign that Nike began for Earth Day 2008 was a commercial that featured basketball star Steve Nash wearing Nike's Trash Talk Shoe, which had been constructed in February 2008 from pieces of leather and synthetic leather waste from factory floors. The Trash Talk Shoe also featured a sole composed of ground-up rubber from a shoe recycling program. Nike claims this is the first performance basketball shoe that has been created from manufacturing waste, but it only produced 5,000 pairs for sale.[137] Sulfur hexafluoride Sulfur hexafluoride is an extremely potent and persistent greenhouse gas that was used to fill the cushion bags in all "Air"-branded shoes from 1992 to 2006.[138] 277 tons was used during the peak in 1997.[139] Toxic chemicals In 2008 a project through the University of North Carolina at Chapel Hill found workers were exposed to toxic isocyanates and other chemicals in footwear factories in Thailand. In addition to inhalation, dermal exposure was the biggest problem found. This could result in allergic reactions including asthmatic reactions.[140][141] Water pollution In July 2011, environmental group Greenpeace published a report regarding water pollution impacting the Yangtze River emitted from a major textile factory operated by Nike supplier Youngor Group.[142] Following the report, Nike, as well as Adidas, Puma, and a number of other brands included in the report announced an agreement to stop discharging hazardous chemicals by 2020.[143] However, in July 2016 Greenpeace released a follow-up report which found that Nike "does not take individual responsibility" for eliminating hazardous chemicals, stating that Nike had not made an explicit commitment to riding itself of perfluorinated compounds, and that "Nike does not ensure its suppliers report their hazardous chemical discharge data and has not made a commitment to do so".[144] Carbon footprint Nike reported Total CO2e emissions (Direct + Indirect) for the twelve months ending 30 June 2020 at 317 Kt (+12/+4% y-o-y).[145] and plans to reduce emissions 65% by 2030 from a 2015 base year.[146] This science-based target is aligned with Paris Agreement to limit global warming to 1.5°C above pre-industrial levels.[147] Nike's annual Total CO2e Emissions - Location-Based Scope 1 + Scope 2 (in kilotonnes) Jun 2015 Jun 2016 Jun 2017 Jun 2018 Jun 2019 Jun 2020 286[148] 300[149] 327[150] 301[151] 305[152] 317[145] Marketing strategy Nike promotes its products through sponsorship agreements with celebrity athletes, professional teams and college athletic teams. Advertising In 1982, Nike aired its first three national television ads, created by newly formed ad agency Wieden+Kennedy (W+K), during the broadcast of the New York Marathon.[153] The Cannes Advertising Festival has named Nike its Advertiser of the Year in 1994 and 2003, making it the first company to receive that honor twice.[154] Nike also has earned the Emmy Award for best commercial in 2000 and 2002. The first was for "The Morning After," a satirical look at what a runner might face on the morning of January 1, 2000, if every dire prediction about the Y2K problem came to fruition.[155] The second was for a 2002 spot called "Move," which featured a series of famous and everyday athletes in a variety of athletic pursuits.[156] Beatles song Nike was criticized for its use of the Beatles song "Revolution" in a 1987 commercial against the wishes of Apple Records, the Beatles' recording company. Nike paid US$250,000 to Capitol Records Inc., which held the North American licensing rights to the recordings, for the right to use the Beatles' rendition for a year.[157] That same year, Apple Records sued Nike Inc., Capitol Records Inc., EMI Records Inc. and Wieden+Kennedy for $15 million.[157] Capitol-EMI countered by saying the lawsuit was "groundless" because Capitol had licensed the use of "Revolution" with the "active support and encouragement of Yoko Ono, a shareholder and director of Apple Records." Nike discontinued airing ads featuring "Revolution" in March 1988. Yoko Ono later gave permission to Nike to use John Lennon's "Instant Karma" in another advertisement. New media marketing Nike was an early adopter of internet marketing, email management technologies, and using broadcast and narrowcast communication technologies to create multimedia marketing campaigns. Minor Threat advertisement In late June 2005, Nike received criticism from Ian MacKaye, owner of Dischord Records, guitarist/vocalist for Fugazi and The Evens, and front man of the defunct punk band Minor Threat, for appropriating imagery and text from Minor Threat's 1981 self-titled album's cover art in a flyer promoting Nike Skateboarding's 2005 East Coast demo tour.[158] On June 27, Nike Skateboarding's website issued an apology to Dischord, Minor Threat, and fans of both and announced that they have tried to remove and dispose of all flyers. They stated that the people who designed it were skateboarders and Minor Threat fans themselves who created the advertisement out of respect and appreciation for the band.[159] The dispute was eventually settled out of court between Nike and Minor Threat. Niketown at Oxford Circus, London Nike 6.0 As part of the 6.0 campaign, Nike introduced a new line of T-shirts that include phrases such as "Dope", "Get High" and "Ride Pipe" – sports lingo that is also a double entendre for drug use. Boston Mayor Thomas Menino expressed his objection to the shirts after seeing them in a window display at the city's Niketown and asked the store to remove the display. "What we don't need is a major corporation like Nike, which tries to appeal to the younger generation, out there giving credence to the drug issue," Menino told The Boston Herald. A company official stated the shirts were meant to pay homage to extreme sports, and that Nike does not condone the illegal use of drugs.[160] Nike was forced to replace the shirt line.[161] NBA uniform deal In June 2015, Nike signed an 8-year deal with the NBA to become the official uniform supplier for the league, beginning with the 2017–18 season.[162] The brand took over for Adidas, who provided the uniforms for the league since 2006.[162] Unlike previous deals, Nike's logo appear on NBA jerseys – a first for the league.[162] The only exception is the Charlotte Hornets, owned by longtime Nike endorser Michael Jordan, which instead uses the Jumpman logo associated with Jordan-related merchandise.[163] Sponsorship Main article: List of Nike sponsorships Michael Jordan (pictured in 1987) helped drive Nike sales Nike sponsors top athletes in many sports to use their products and promote and advertise their technology and design. Nike's first professional athlete endorser was Romanian tennis player Ilie Năstase.[164] The first track endorser was distance runner Steve Prefontaine. Prefontaine was the prized pupil of the company's co-founder, Bill Bowerman, while he coached at the University of Oregon. Today, the Steve Prefontaine Building is named in his honor at Nike's corporate headquarters. Nike has only made one statue of its sponsored athletes and it is of Steve Prefontaine.[165] Nike has also sponsored many other successful track and field athletes over the years, such as Sebastian Coe, Carl Lewis, Jackie Joyner-Kersee, Michael Johnson and Allyson Felix. The signing of basketball player Michael Jordan in 1984, with his subsequent promotion of Nike over the course of his career, with Spike Lee as Mars Blackmon, proved to be one of the biggest boosts to Nike's publicity and sales.[166] Ronaldinho (pictured with Barcelona in 2007) appeared in a 2005 Nike advertisement that went viral on YouTube, becoming the site's first video to reach one million views[167][168] Nike is a major sponsor of the athletic programs at Penn State University and named its first child care facility after Joe Paterno when it opened in 1990 at the company's headquarters. Nike originally announced it would not remove Paterno's name from the building in the wake of the Penn State sex abuse scandal. After the Freeh Report was released on July 12, 2012, Nike CEO Mark Parker announced the name Joe Paterno would be removed immediately from the child development center. A new name has yet to be announced.[169][170] Nike Hypervenom 3 boots were commissioned for French prodigy Kylian Mbappé in the early 1990s Nike made a strong push into the association football business making endorsement deals with famous and charismatic players such as Romário, Eric Cantona or Edgar Davids. They continued the growth in the sport by signing more top players including: Ronaldo, Ronaldinho, Francesco Totti, Thierry Henry, Didier Drogba, Andrés Iniesta, Wayne Rooney and still have many of the sport's biggest stars under their name, with Cristiano Ronaldo, Zlatan Ibrahimović, Neymar, Harry Kane, Eden Hazard and Kylian Mbappé among others.[171] Nike has been the official ball supplier for the Premier League since the 2000–01 season.[172] In 2012, Nike carried a commercial partnership with the Asian Football Confederation.[173] In August 2014, Nike announced that they will not renew their kit supply deal with Manchester United after the 2014–15 season, citing rising costs.[174] Since the start of the 2015–16 season, Adidas has manufactured Manchester United's kit as part of a world-record 10-year deal worth a minimum of £750 million.[175] Nike logo in the Camp Nou, the home stadium of Barcelona Nike still has many of the top teams playing in their uniforms, including: FC Barcelona, Paris Saint-Germain and Liverpool (the latter from the 2020–21 season),[176] and the national teams of Brazil, France, England, Portugal and the Netherlands among many others. Nike has been the sponsor for many top ranked tennis players. Brand's commercial success in the sport went hand in hand with the endorsement deals signed with the biggest and the world's most charismatic stars and number one ranked players of the subsequent eras, including John McEnroe in the 1980s, Andre Agassi and Pete Sampras in the 1990s and Roger Federer, Rafael Nadal, Serena Williams and Maria Sharapova with the start of the 21st century.[177] Tiger Woods Nike has sponsored Tiger Woods for much of his career, and remained on his side amid the controversies that shaped the golfer's career.[178] In January 2013, Nike signed Rory McIlroy, the then No 1 golfer in the world to a 10-year sponsorship deal worth $250 million. The deal includes using Nike's range of golf clubs, a move Nick Faldo previously described as "dangerous" for McIlroy's game.[179] Nike was the official kit sponsor for the Indian cricket team from 2005 to 2020.[180][181] On February 21, 2013, Nike announced it suspended its contract with South African limbless athlete Oscar Pistorius, due to his being charged with premeditated murder.[182] Nike consolidated its position in basketball in 2015 when it was announced that the company would sign an 8-year deal with the NBA, taking over from the league's previous uniform sponsor, Adidas. The deal required all franchise team members to wear jerseys and shorts with the Swoosh logo, beginning with the 2017/18 season.[183] After the success of partnership with Jordan, which resulted in the creation of the unique Air Jordan brand, Nike has continued to build partnership with the biggest names in basketball. LeBron James was given the Slogan "We are All Witnesses" when he signed with Nike. Similar to "Air Jordan", LeBron's brand became massively popular. The slogan was an extremely accurate way to describe the situation LeBron was heading into in the NBA he was expected to be the new king of the NBA.[184] Some have had signature shoes designed for them, including Kobe Bryant, Jason Kidd, Vince Carter and more recently LeBron James, Kevin Durant and Paul George, among others.[185][186][187][188][189] A news report originating from CNN reported that Nike spent $11.5 billion, nearly a third of its sales, on marketing and endorsement contracts in the year 2018. Nike and its Jordan brand sponsored 85 men's and women's basketball teams in the NCAA tournament.[190] Ties with the University of Oregon Nike maintains strong ties, both directly and through partnerships with Phil Knight, with the University of Oregon.[191] Nike designs the University of Oregon football program's team attire.[192] New unique combinations are issued before every game day.[191] Tinker Hatfield, who also redesigned the university's logo, leads this effort.[193] More recently, the corporation donated $13.5 million towards the renovation and expansion of Hayward Field.[194] Phil Knight has invested substantial personal funds towards developing and maintaining the university's athletic apparatus.[195] His university projects often involve input from Nike designers and executives, such as Tinker Hatfield.[193] Causes In 2012, Nike is listed as a partner of the (PRODUCT)RED campaign together with other brands such as Girl, American Express, and Converse. The campaign's mission is to prevent the transmission of HIV from mother to child. The campaign's byline is "Fighting For An AIDS Free Generation". The company's goal is to raise and send funds, for education and medical assistance to those who live in areas heavily affected by AIDS.[196] Program The Nike Community Ambassador Program, allows Nike employees from around the world to go out and give to their community. Over 3,900 employees from various Nike stores have participated in teaching children to be active and healthy.[197] See also Bruce Brenn Nike timeline Breaking2 - A project by Nike to break the 2 hour marathon barrier. List of companies based in Oregon Portals: Companies Oregon United States Notes  The pronunciations of "Nike" include /ˈnaɪki/ NY-kee officially and in the US, as well as /naɪk/ NYKE in the UK.[2] References  "US SEC: 2020 Form 10-K NIKE, Inc". U.S. Securities and Exchange Commission. July 24, 2020. 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On Racial Icons: Blackness and the Public Imagination (DGO - Digital original ed.). Rutgers University Press. ISBN 978-0-8135-6515-6. JSTOR j.ctt15sk7t3.  "Nike Zoom Kobe 4 Protro 'White/Del Sol' POP Returns May 24 On SNKRS". Lakers Nation. May 23, 2019. Retrieved May 29, 2019.  "Vince Carter Nike Shox BB4 Raptors PE | SneakerNews.com". Sneaker News. March 7, 2019. Retrieved May 29, 2019.  "Nike Unleashes "Hot Lava" LeBron 16s". HYPEBEAST. May 20, 2019. Retrieved May 29, 2019.  "Kevin Durant unveils Nike KD 12". SI.com. Retrieved May 29, 2019.  "The story behind Paul George's signature sneaker". SI.com. Retrieved May 29, 2019.  "Nike stocks fall after basketball prodigy touted as the 'next LeBron James' blows out his sneaker". nine.come. au. Retrieved February 21, 2019.  Alger, Tyson. "Oregon Ducks add orange to their Nike uniform repertoire for Colorado game". The Oregonian. Retrieved June 7, 2017.  Coaston, Jane (August 10, 2020). "The Big Ten and Pac-12 postponed the college football season. Here's how we got here". Vox. Retrieved August 31, 2020.  Peter, Josh. "Behind Oregon's (Phil) Knight in shining armor". USA Today. Retrieved June 7, 2017.  Germano, Sara. "Nike Pledges $13.5 Million to Help Renovate University of Oregon Track Facilities". The Wall Street Journal. Retrieved June 7, 2017.  Bishop, Greg. "Oregon Embraces 'University of Nike' Image". The New York Times. Retrieved June 7, 2017.  "(RED) Partners". (RED). (RED), a division of The ONE Campaign. 2012. Retrieved October 13, 2012.  "Nike Community Ambassadors | Nike Global Community Impact". Nike Global Community Impact. Retrieved September 27, 2017. Further reading "The Swoon of the Swoosh" by Timothy Egan at The New York Times Magazine, September 13, 1998 External links Wikimedia Commons has media related to Nike, Inc.. Official website Edit this at Wikidata 2018 FIFA World Cup: Nike says Iran World Cup saga is 'misleading' Business data for Nike, Inc.: Google FinanceYahoo! FinanceSEC filings Company summary, from the New York Stock Exchange website Current Converse Former BauerCole HaanHurleyUmbro Logo NIKE.svg Brands JordanJumpman logoNike By YouNike GrindNike SBNike VisionSPARQSwoosh Products Sneakers Air ForceAir Max Air Max 97Air YeezyBlazersCortezDeubréFlywireFreeMagShoxSpace HippieTerminatorThe Ten Football boots CTR360HypervenomMercurialTiempoTotal 90 Footballs Ordem Cachaña Other products Nike+NikeFuel FuelBand People Bill BowermanJill Ker ConwayTim CookCarolyn DavidsonTinker HatfieldPhil KnightTravis KnightMark ParkerOrin C. 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BRANDS  SALEBLOG FREE DELIVERY OVER £50 * 60 DAY RETURNS * FREE WORLDWIDE DELIVERY * Home Nike-sneaker-history NIKE-SNEAKER-HISTORY NIKE SNEAKER HISTORY 1964 - 2017 1964 Nike, originally known as Blue Ribbon Sports (BRS) is founded by Phil Knight and Bill Bowerman, an Olympic running coach, in Oregon. 1964 BRS starts to import Onitsuka Tiger athletic shoes into the USA from Japan, after Phil Knight completes a research paper at Stanford, concluding they will be a success. 1970 Experimenting by pouring rubber into his wife's waffle iron, Bowerman creates the first waffle sole; an innovation that changes running shoes forever. 1971 BRS changes its name to Nike, named after the Greek goddess of victory. The famous Swoosh logo - that will one day become one of the world's most valuable trademarks - is created by Carolyn Davidson, a design student at Portland University, for a fee of $35. 1972 The first version of what would become the Waffle Racer, nicknamed the 'Moon Shoe' is released with the first Swoosh logo. Pairs are handed out to athletes competing in US Olympic trials. 1972 The Nike Cortez is released during the Mexico Olympics, the culmination of Nike's track shoe development up to the time and the first to feature foam for cushioning. The Cortez has been released in a huge number of colourways over the years, including the pair made famous by the movie Forrest Gump. SHOP NIKE CORTEZ 1973 Nike launches the Blazer basketball shoe. The shoe is worn by NBA player George Gervin, known as “The Iceman” due to his talent for scoring ice cold dunks. The shoe puts the Nike brand into the consciousness of basketball fans for the first time. SHOP NIKE BLAZER 1974 The Nike Waffle racer is released, using a sole inspired by Bill Bowerman's original waffle like creation. It is incredibly popular and becomes the best selling sneaker on the market. 1978 Nike releases the the Tailwind, the first running shoe to include air pockets in its outsole, which changes sports shoe history forever.   1982 The Air Force 1 is released and is the first basketball show to use air in the sole. Since first being reissued in 1986, there have been thousands or versions of the Air Force 1 in high and low tops and a wide range of colours and materials. 1982 Nike releases the Internationalist, a shoe designed for long distance runners. First seen at the new York City Marathon, the shoe would develop a reputation as one of the world's best long distance running shoes. SHOP NIKE INTERNATIONALIST 1983 The Air Pegasus is first launched as an accessible running shoe suitable for all runners. The Pegasus line continues to this day, with an annual update schedule.  SHOP NIKE AIR PEGASUS 1984 The Air Jordan 1 is produced exclusively for Michael Jordan with the famous 'Jumpman' logo used for the first time. The prototype for the shoe named the Air Ship was banned by the NBA for not including enough white. The iconic Jordan 1 is released to the general public a year later. 1985 Nike releases its Dunk basketball shoe. The model has been released in a huge range of colourways and materials over the years in low, mid and high top versions, including a number of limited additions sought after by collectors.  SHOP NIKE DUNK 1986 The Air Trainer 1 is released as a sneaker than can be worn for a range of activities rather than just one sport, in order to reduce injury caused by unsuitable footwear. The shoe becomes popular with tennis players, catapulting Nike into the tennis market. 1987 The first Nike Air Max shoe is released with a visible air pocket. The TV advert for the Air Max 1 was the first in history to use a Beatles track, “Revolution”.  SHOP AIR MAX 1988 The very first campaign featuring the now iconic slogan “Just Do It” launches. The slogan was inspired by serial killer Gary Gilmore's last words “Let's do it” before he was executed by firing squad in 1977. 1990 Nike opens its first retail store in Downtown Portland, Oregon. 1990 Nike releases the Air Max 90. Designed by one of Nike's most famous designers, Tinker Hatfield, the shoe was originally called the Air Max 3 until its re-release in 2000.  SHOP NIKE AIR MAX 90 1991 The Air 180 is released and features a visible air unit that wraps around the sole of the shoe, giving 180 degrees of air. The model featured Michael Jordan in its advertising, using the running shoes as an alternative to basketball sneakers. 1991 Nike releases the Air Huarache which becomes incredibly popular with runners and quickly crosses over into mainstream casual wear. The paired back design features neoprene inspired by wetsuits.  SHOP NIKE AIR HUARACHE 1995 The Air Max 95 is released with a design considered revolutionary at the time. The original gradient grey colourway featured contrasting neon yellow in the multiple air units and lace loops with a ripple design by Nike ACG designer Sergio Lozano. 1996 US golfer Tiger Woods signs a sponsorship deal with Nike on turning pro that will see him promoting Nike equipment, apparel and releasing a signature golf clothing and footwear line. 1997 The iconic Air Max 97 is released in original 'Silver Bullet' colourway, featuring a full length visible air sole. 1999 NikeTown opens in London's Oxford Street and following redevelopment in later years becomes the largest Nike store in the world. 1999 NikeiD launches and enables customers to purchase customised trainers by selecting individual colours and materials for various components of the shoes. 2000 Nike introduces 'Shox' shoe technology after 16 years of research. Using small rubber columns, Shox act like springs by absorbing impacts when running and returning the energy to the runner. 2000 The Nike Woven launches, initially in Japan, and sells out immediately. Featuring a hand woven upper and Zoom air unit, the woven style has since been used on a variety of special editions of other Nike models. 2002 Nike founds Nike SB to get into the fast growing skateboarding shoe and clothing market. The brand has since grown to be one of the market leaders with a comprehensive range of products. Nike SB has a full team of pro athletes with signature lines and regularly releases sought after limited editions.  SHOP NIKE SB 2003 Nike buys Converse for $309 million. Nike would later use some of its own technologies to create updated versions of the famous Converse All Star range of sneakers.  SHOP CONVERSE 2004 Nike introduces 'Free' shoe technology which uses highly flexible soles designed to allow feet to move as they would naturally to strengthen the foot and minimise injury, and was inspired by athletes who trained by running barefoot. 2006 Nike team up with Apple to launch Nike+ technology, allowing runners to track their distance, speed and time. Initially using an in-shoe sensor, Nike+ would later transform to an iPhone GPS app. 2008 Nike Acquires Umbro, the English sportswear brand most famous for its football kits and equipment for $580 million. Nike would later sell the brand in 2012 to Iconix Brand Group for $225 million. 2009 Nike launches Lunarlon, a new type of foam midsole inspired by space travel that was designed to be lightweight, offer enhanced stability, absorb impact and provide a spring back to runners. One of the first shoes to use the technology is the Lunar Racer 1. 2012 Nike introduces its Flyknit technology with the Lunar Flyknit Trainer HTM. Flyknit uses light yet high strength fibres knitted together to create the shoe, providing support where needed, flexibility and breathability. Shop Flyknit SHOP FLYKNIT 2012 The Roshe Run is released, inspired by the simplicity and minimalism of Buddhist Zen gardens. The show proves to be a hit and is subsequently released in a variety of colourways, materials and crossovers incorporating other Nike technologies.  SHOP NIKE ROSHE RUN 2015 Nike announces a limited number of reproductions of the self lacing Nike Mag shoe, first seen in the movie Back To The Future Part II in 1989, auctioned in collaboration with the Michael J. Fox Foundation. 2017 Nike agrees a lifetime sponsorship deal with Cristiano Ronaldo, who the company have sponsored since 2003. The new lifetime deal is reported to be worth $1 billion for the footballer. 2017 Nike reveals the Hyperadapt 1, the first self tightening shoe that uses sensors and an adaptive lacing system to ensure a perfect fit as the wearer carries out activities. SHOP NIKE SNEAKERS SHOP ALL NIKE NEWSLETTER SIGNUP YOU CAN UNSUBSCRIBE AT ANY TIME Enter Email... To see how we process your data view our Privacy Policy FOLLOW US CUSTOMER SERVICE Contact Us Our Store Customer Services About Us Compettitions Testimonials YOUR ORDER Shipping Returns Terms and Conditions Privacy Policy Site Map TOP GUIDES Brand Timelines Spray Painting Guide Red Wing Brand Timeline Edwin Jeans Fit Guide Adidas Sneaker History New Balance Sneaker History Nike Sneaker History Puma Sneaker History Reebok Sneaker History Saucony Sneaker History TOP BRANDS New Arrivals Carhartt WIP Edwin Red Wing Patagonia Spray Paint Supplies © 2022 Fat Buddha Store. 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Our editorial content is not influenced by any commissions we receive. © Complex Media, Inc. All Rights Reserved. Complex.com is a part of The 100 Best Nikes of All Time BY RUSS BENGTSON, GARY WARNETT, NICK ENGVALL, NICK SCHONBERGER Dec 05, 2012 COMMENT Since their inception in 1972, Nike has been producing — for lack of a better term — game-changing footwear in every category, even inventing some of their own along the way. Like every company they've had their ups and downs, it's just that their ups have been, shall we say, Jordanesque. So with no further ado, we present The 100 Best Nikes of All Time. Go in. RELATED: Sneaker Report - The 10 BestNike Lunar Running Shoes Thank you to Gary Warnett (@gwarizm) for his input and guidance, and apologies for leaving off the Omega Flame.     100. Air Fly By U Uptempo Year Introduced: If you strip the shroud from the all-new Air Jordan XX8, you'd find something quite similar to the Air Fly By U Uptempo. Despite the unfortunate name, the Fly By U was an ahead-of-its time basketball shoe that probably would have been a much bigger deal if it was someone's signature shoe. As it is, this might be the only place anyone sees it now. 99. Zoom Haven Year Introduced: 1999 An under-appreciated gem from the Alpha Project. (Are all Alpha Project shoes under-appreciated?) The Zoom Haven was conceptualized by Richard Clarke, who believed in the potential of a cocoon like shoe for cross training. In some ways, the shoe draws inspiration from the Air Trainer 1. In other ways, it gave a glimpse into a future of lighter weight, composite uppers (think Hyperfuse). The low profile looked fast, the colors crazy, and to this day will inspire envy in those who understand the Zoom Haven's clout. 98. Air Force III Year Introduced: 1988 The Nike Air Force III was the quintessential bulky '80s basketball shoe. Worn by most of Nike's big-man pros as well as several elite college programs, the Air Force III was rough and tough and well-deserving of the Force name. That plastic heeltab with the NIKE AIR on the back was significant on more than just Air Jordans. 97. Zoom JST Year Introduced: 1996 Michael Johnson's off-track answer to his famous gold spikes, the Zoom JST has been all but forgotten - it's hard to find OG pairs these days, and forget about a retro. The minimalist mesh runner came in any color you wanted as long as it was black, and featured gold accents including Johnson's embroidered signature. Had these been released in 2012 instead of 1996, they would have blown out of the stores and been on many year-end best-of lists. Worth remembering. 96. Air Force STS Year Introduced: 1989 Cement print showed up randomly on some special edition shoes in the late '80s, but the only Nike basketball shoe outside of the Air Jordan III that featured it as a regular design element was the Air Force STS. And seeing that the hightops were worn by the likes of Derrick Coleman and David Robinson, they got their share of shine. 95. Zoom Hyperfuse Year Introduced: 2010 One of Nike's most important recent basketball designs, the Zoom Hyperfuse draws inspiration not from the NBA hardwood but the streets of China. Shane Kohatsu, an Innovation Kitchen designer, noticed players there were partial to mesh running shoes, and immediately understood the ramifications for breathability. Back in Beaverton, Kohatsu developed a shoe employing a composite material that blended breathability, durability, and stability. Hyperfuse was born. Lightweight hoops shoes changed forever. 94. Air Challenge LWP Year Introduced: 1995 The tennis variation of the LWP series, the Air Challenge LWP, was one of the sneakers made popular by Andre Agassi. Like others in the Light Weight Performance series, these were leaps and bounds ahead of their time. Heel and forefoot Air cushioning and a Phylon midsole, made them beasts on the court. We wouldn't be hurt if these got some retro love from Nike Sportswear. 93. Air Jordan VIII Air Jordan 8 "Playoff" 2013 Year Introduced: 1993 If a good Air Jordan is meant to be polarizing, the Air Jordan VIII must have been one of the best. Tinker Hatfield followed up his minimalist Air Jordan VII with a plush monstrosity (to some, anyway) that featured cross-straps borrowed from the Air Raid and a carpeted patch on the tongue. Mike won his third title in these - then abruptly retired. Was it the shoes? 92. Zoom Talaria Nike Zoom Talaria Volt Year Introduced: 2004 A classic from the early days of Zoom Air, the Talaria was a pure performance runner that found its true calling on the streets. The tennis ball yellow upper was genius, as was the flame fade on the outsole. For some reason the Talaria has only been reincarnated as a boot, which does a disservice to all involved. 91. Air Max Plus Nike Air Max Plus "Sunset" Year Introduced: 1998 The Air Max Plus TN, that's Tuned Air for those interpreting at home, was so popular during its initial release year of 1998, it pretty much out-shined the signature Air Max runner that year. Dedicated Air Max 'heads may disagree, but the Tuned Air technology found its way into other sneakers of the time, word to the KG III, and it all traced back to the Air Max Plus. 90. Air Max 2009 Nike Air Max 2009 Year Introduced: 2009 Sneakers were certainly mainstream by the time Nike rolled out the Air Max 2009 but even if you were into sneakers all your life, you'd been waiting to see the Air Max 2009. The Air Max 2009 was the first Nike to feature a full-length visible Max Air cushioning system without any supportive bracing. The technology made its way into all sorts of Nike subsidiaries and is still a major part of the signature Air Max line today, which says a lot for how significant this sneaker is. Oh, and something called Flywire showed up on the Air Max 2009. You might have heard of it before. 89. Epic Nike Air Epic Year Introduced: 1985 The Air Epic would have been just another high-tech runner in Nike's seemingly endless parade of them if it wasn't for one small detail. The suede heel counter was perforated, revealing a galaxy of reflective 3M dots. Useful for runners who put in their miles at night, the reflectivity also added a bit - but not too much - of casual flash. 88. Terra Sertig Year Introduced: 1998 Forget Timberlands and Vasques, the bright yellow Zoom Air-equipped Terra Sertig was the ultimate in outdoor-based urban footwear. The Humara's big brother wore yellow before Lance Armstrong, and was just as ruthless in dispatching its competition. There's since been a 360 Air retro version, but the OGs were perfection. 87. Air Max BW Nike Air Max BW Persian Violet Year Introduced: 1991 The Big Window Air Max came out in 1991, right on the heels of the Air Max 90 but the Air Classic BW features a bigger Air cushioning unit, it's design also accentuates the visible Air bubble. The Persian Violet colorway may be the most memorable but when 3M gets placed around the "racing stripe" the Air Max BW really shines. 86. Air Tech Challenge III Nike Air Tech Challenge lll OG Year Introduced: 1990 More neon! The Air Tech Challenge III picked up where its predecessor left off, only more so. Rock and roll tennis was here to stay, and if competitors wanted to keep up with Andre Agassi, they were going to have to wear shades. Unlike predecessors like Stan Smith (or contemporaries like Pete Sampras) who were content to spend their entire career in the same sneaker, Agassi played in a new model each year - good for us. 85. Air Flight One Nike Air Flight One Orlando Year Introduced: 1994 The Nike Air Flight One is one of the only non-Air Jordan sneakers MJ ever wore on the court. One of Penny Hardaways early sneakers, the Air Flight One remained on the "when is Nike going to bring that back?" list until earlier this year. Needless to say, this 1994 model's comeback made more than a few 'heads happy. 84. Air Solo Flight Year Introduced: 1989 While technically a takedown of the flagship Air Flight, the Solo Flight was a basketball shoe that more than stood on its own merits. It didn't have the coveted Visible Air bag, and it replaced some of the leather with mesh, but it still featured the iconic "Flight" script on the tongue and the same high cut. And it was worn by college and NBA stars alike, which meant the status was still intact. 83. Terra Humara Year Introduced: 1998 Design for the trail and anointed a classic on the streets, the Terra Humara features distinctive eyelets and a big, bold air bubble. Few models are as adaptable to color-thanks to awesome material blocking-and original makeups were must-haves without any undue Internet hype. 82. Eric Koston 1 Nike Eric Koston 1 Year Introduced: 2011 Eric Koston's move to Nike excited sneakerheads and a certain fervor built up as anticipation of the first true signature shoe developed. Design Shawn Carboy hit the nail on the head. Skipping out and out flash, he created a timeless, sleek silhouette based loosely on the Bruin, and embedded Lunarlon foam into the sockliner. Just like that, classic skate and contemporary running technology merged. 81. Air Carnivore Nike Air Carnivore Year Introduced: 1993 The Air Carnivore doesn't have the continued lineage of technology that some of the other Nike sneakers on this list do, but it's laceless strap system is nothing to be taken lightly. If you grabbed a pair of these back in 1993, or even when they returned in 2010, big ups. This is the type of sneaker that will have non-sneakerheads taking notice on the street. 80. Rift Nike Air Rift OG Year Introduced: 1995 The split-toe Rift evoked many things, from ninja assassins to goats. It wasn't every man who could comfortably slip on a pair of Rifts and face his friends. But what with the rise of the minimalist running movement and the Vibram Five Fingers (and its many imitators), the Rift looks more and more intelligent with every passing day. 79. Court Force Nike Court Force Year Introduced: 1987 The Nike Court Force was historical jetsam, just another takedown (admittedly, one that Michael Jordan wore in a famous photo shoot) until noted streetwear godfather Hiroshi Fujiwara rescued it from obscurity. The "H" in HTM recognized the Court Force not as a sneaker you got when your mom wouldn't spring for Air Forces, but as an elegant design in its own right. Removing the price tag bias helped the Court Force find new life in several collabs, including several from Stüssy alone. 78. Air Footscape Year Introduced: 1995 With the Air Rift and the Footscape, 1995 was a crazy year for Nike running. The Footscape utilized an asymmetrical lacing system that worked more fluidly with the shape of the foot, and made for a seriously distinct silhouette. Brought back in chukka (and woven) form, the original has a purity that the updates lack. 77. Air Flow Year Introduced: 1989 The Air Flow nearly out-Huarached the Huarache. The primarily neoprene upper featured a smooth toebox placed on a somewhat traditional wedge running sole, and no doubt inspired much of Nike running to come. But more importantly, it was a shoe that stood out on its own. 76. Air Jordan IX Air Jordan 9 OG Year Introduced: 1994 Michael Jordan played in the Air Jordan IX - the problem is he played baseball in them. The design foreshadowed the Air Jordan XI, and the details celebrated Mike's worldwide appeal, with messages in different language on the outsole. One of them should have said "GO BACK TO THE BULLS, PLEASE." 75. Waffle Racer nike-waffle-racer Year Introduced: 1973 Bill Bowerman famously destroyed his wife's waffle maker (and eventually his health) experimenting with different traction patterns, and the Nike Waffle Racer - a track spike without the spikes - was one of his greatest achievements. Before the advent of the Cortez and the extra-cushioned heel (which paved the way for Air Max and Shox), Bowerman crafted sleek runners that are perfectly suited to today's minimalist trends. The coach was always ahead of his time. 74. Zoom KD2 Year Introduced: 2009 Kevin Durant is the future of Nike Basketball. LeBron and Kobe will hang it up before he gets done fighting for rings and Nike Basketball took a significant jump in the right direction with the Nike Zoom KD2. The lightweight design was drastically different from its predecessor and if you ask most who've hooped in the KD2, it rivals the best. It was also only $85, much less than other signature models. 73. Air Structure Triax Nike Air Structure Triax Year Introduced: 1991 The Air Structure Triax from 1991 had a few elements that make it stand out from the plethora of high performance runners in Nike's past. The overlay paneling made for great contrasting options when it came to colorways. Nike flipped the script by removing the Swoosh on the medial side, which back then was something you didn't see coming. Then they took it a step further with the original colorway by putting Teal on the outer and Infrared on the inner. In 1991, this was mind blowing for a kid rummaging the sporting goods store for something unique. 72. Alpha Force Year Introduced: 1989 Designing a shoe for a professional athlete is one thing - designing a shoe for a human earthquake like Charles Barkley is another thing entirely. The Alpha Force remixed some of the familiar elements of the Air Revolution, lowering the cut, moving the Velcro strap to the forefoot, and leaving the Air unexposed. No one wanted to risk a blowout. 71. LunarGlide+ Year Introduced: 2009 Not only did the LunarGlide+ bring Lunar cushioning to the mainstream, it was also one of the first modular designs. The Lego-like design elements have become a standard for other sports like basketball but the design of the LunarGlide+ and that Nike Plus system thing is kinda cool, too. 70. Command Force Nike Air Command Force Year Introduced: 1990 The Nike Command Force. We can probably stop writing after that sentence. Neon, speckles, crazy height and a f**king pump system. Welcome to Mr. Robinson's neighborhood. If you still don't know, ask Billy Hoyle. 69. Air Revolution Nike Air Revolution Year Introduced: 1988 The most aptly named sneaker in Nike history? Perhaps. The Air Revolution brought Visible Air to basketball in a monstrous high-top package that also featured speedlacing, a Velcro strap, and a heavily padded (and cleverly articulated) ankle collar. Big guys wore it, guards wore it (what's up, Mark Jackson?) and kids who had a hundred bucks and wanted to floss wore it, laces cinched and strap undone. We're still waiting for a proper retro, Nike. 68. Huarache Light Year Introduced: 1993 Most famously remixed by Stüssy as a retro, 1993's Huarache Light runner was a gem even in its OG form. The proportions were right, the colorways were right, and the idea of an even lighter Huarache runner was spot-on. Many, many, many Lunar runners can be traced back to this shoe. 67. Mac Attack Year Introduced: 1984 John McEnroe's only signature shoe in name, the Mac Attack would eventually be all kinds of eclipsed by the Air Trainer 1 - which wasn't even expressly made for tennis. The Mac Attack was a 3/4 height shoe of mesh and leather in a decidedly non-tennis silver and black (and you thought Agassi had the first non-traditional Nike tennis shoes) that featured Mac's signature checkerboard pattern on the tongue tag and the outsole. Recently revived by Nike Sportswear in Swoosh-less form as the Manor, the update would have Mac screaming "ARE YOU SERIOUS??!?" 66. Air Max 93 Air Max 93 Year Introduced: 1993 Not as beloved as the 1990 and 1995 iterations that bracketed it, the 1993 Air Max remains an underappreciated classic. The fit was superb thanks to a neoprene liner, and the Max was more than the 90's and less than the '95's, AKA just right. These might never truly get their just due, but hopefully this is a start. 65. Air Ship Nike Air Ship Year Introduced: 1984 Back in the early '80s, the Nike Air Force 1 was just another basketball shoe. Well, OK, it was more than that, but by 1984 it was a two-year-old design in need of replacement. So designer Bruce Kilgore developed the Air Ship, which did away with the strap, added a cantilevered heel, and worked some new articulation at the forefoot. The Air Ship has never received the acclaim of its big brother - it pays to be first - but it was worn by a tongue-wagging rookie by the name of Michael Jordan. So it's got that going for it, which is nice. 64. Air Diamond Turf Nike Air Diamond Turf Year Introduced: 1993 Multi-sport stars were all the rage in the early '90s. Well, at least Bo Jackson and Deion Sanders. Prime Time spent half of his time on the football field and half of his time on the baseball diamond and Nike set him up with the Air Diamond Turf. Aside from fresh styling, the tongue logo featuring goal posts set a top of home plate, is one of the best things to come from Deion's career. Then again, maybe we're just salty that the coolest guy on the field grew up to be a fairy throwing pixie dust. Regardless of his post-athletic career, Deion's sneakers were one of the best. 63. LeBron 8 Nike LeBron 8 "South Beach" Year Introduced: 2010 The LeBron line changed dramatically with the introduction of the LeBron 7, designed by Jason Petrie. It was the first LeBron shoe to feature a full-length Max Air bag, and the Flywire-reinforced upper was lighter and sleeker than any LeBron shoe that had come before. But Petrie (and the LeBron line) really found its groove with the next shoe, the LeBron 8. Delivered in three increasingly lighter versions, the LeBron 8 still works best in its heavier, more elegant V1 form. You may have heard of the South Beach variety. 62. Air Raid Nike Air Raid Year Introduced: 1992 A basketball shoe made strictly for the streets? The Air Raid (and the Air Raid II) were the basketball shoe equivalent of a SWAT team, armored to the max and aggressive as hell. The cross-straps would eventually find their way onto the Air Jordan VIII, but they never looked better than they did on the Raid. Every streetball sneaker since is trying to live up to these. 61. Air Griffey Max Nike Air Griffey Max 1 "Freshwater" Year Introduced: 1996 Baseball sneakers were pretty much strictly for the diamond until The Kid flipped his hat backwards in Seattle. Ken Griffey Jr. brought a level of cool to baseball that "America's pastime" had never seen before and the turf-ready version of his signature footwear quickly became as legendary as he was. 60. Wildwood Nike Wildwood Year Introduced: 1990 While some ACG shoes were made for full-on adventuring, the Wildwood was essentially a traditional Nike runner with a lumberjack streak. The upper was classic, the midsole slightly thicker than most, and the "acg" lettering let everyone know what they were really about. 59. Air Flight “The Glove” Nike Air Zoom Flight The Glove Year Introduced: 1998 Many shoes have been inspired by cars, not many as literally as the Air Flight 98 AKA "The Glove." Taking Gary Payton's nickname as a starting point, designer Eric Avar created a high-tech chassis that was concealed beneath a sleek skin. GP received several more signature shoes over the years, but when he made his last stop with the Heat, he did it in the Gloves. 58. Air Trainer Huarache Nike Air Trainer Huarache Year Introduced: 1992 Can you design a minimalist trainer with a Velcro midfoot strap? Guess so. The Huarache Trainer worked from the same neoprene base as the Air Huarache and the Air Flight Huarache, only adding that midfoot strap for stability. The black and grey "Raiders" version is the standard - even the later Zoom update was a hit, as Amar'e Stoudemire wore them for an entire season. 57. Air Woven Year Introduced: 2000 For obvious reasons-least of all being shape and function-the Nike Air Woven is a cult classic. More aptly, it's a niche shoe. Introduced in 2000, the design quickly caught attention in fashion circles. While the shoe may now stand as Nike's greatest slip-on, the most popular application of the Woven technology is certainly in the distinct Footscape models. Honoring pioneers, as we do, the Woven lands on this list for breaking new ground. 56. Air Penny Nike Air Penny Year Introduced: 1995 Penny Hardaway has become a legend amongst sneakerheads. His first true signature, the Air Max Penny was awe-inspiring at first sight. The Huarache-style tongue and Foamposite like side were just the beginning, picking up the Air Max Penny and seeing the 1-Cent logo, then seeing the clear Air Max unit in the outsole, these were bananas. These are bananas, still. 55. Air MAG Nike Air MAG Year Introduced: 2015 When news first leaked about the Air MAG release, sneakerheads literally lost their minds. There are probably some poor souls still locked up, screaming that their Plan Bs will float if given the chance. Marty McFly's kicks didn't feature the coveted self-lacing system, but they did support the Michael J. Fox Foundation for Parkinson's research. An amazing pair of shoes for a very worthy cause. 54. All England Year Introduced: 1986 Even Nike's more traditional tennis sneakers were awesome. The Italian-made All England was as basic as you could get, an all-white shoe with Wimbledon-appropriate purple and green accents, perfect for center court or tea with the Queen. At the same time, they had enough edge to hold their own on the streets or the terrace. Cheers. 53. Bruin Nike Bruin Supreme Year Introduced: Named for UCLA's John Wooden-coached basketball dynasty, the Nike Bruin was a low-cut leather (or suede) basketball shoe that was Nike's answer to adidas's Green Star and Superstar. As basic as basic gets, the leather oxford was what passed for high tech back in 1974. 52. Air Force 180 Low Nike Air Force 180 Union Year Introduced: 1991 Long before LeBron James ever laced up a pair of basketball sneakers, Charles Barkley was putting extreme wear and tear on Nikes of his own. The Air Force 180 Low was Barkley's weapon of choice during his last days in Philadelphia and his first in Phoenix - as well as on his little summer trip to Barcelona. Where the 180 runner was sleek, the Air Force 180 was bruising, more like a boot than a sneaker. Which was perfect for Sir Charles. OUR COMMUNITY Join the conversation on Complex today! 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