This is for a Chrome Plated "Towncar" letter set/name. Factory part number 3W1Z-5442528-BA. This letter set fits the 2003-2011 Lincoln Towncar, but can be used on any other vehicle that you choose. The part is new, but not in factory bag, and consists of individual letters that spell "Towncar" and has double sided tape on the back. Rear lining color may vary. It is made of metallized plastic. Shipping to USA addresses is free. International shipping is 29.00. Please view my feedback for reliability and quality.