TRADE WINDS
ADVERTISING MANAGER
ACCEPTING an appointment with
the Indian Sales Corporation as
their advertising manager, Mr. James T.
Donovan of Palmer, Massachusetts, re-
signed his position as copy chief and
account executive with Charles Vautrain
Associates, Inc.
Mr. Donovan succeeds the popular
Matt Keevers, who, after many years of
John T. Donovan
diligent service, resigned to join the
staff of John Carter and Company of
Boston as their New England sales
representative.
A World War II veteran, he served
with the assault forces in Normandy on
O-Day; was later honored with a battle-
field commission and assigned to Army
Intelligence.
Upon his release from service he at-
tended Boston University School of Law
while employed as a correspondent for
BRITISH WHITWORTH TAP and DIE SETS
the John Hancock Mutual Life Insurance
Company.
Previously he had been affiliated with
the Norcross Advertising and Publishing
Company of New York and later served
as copy chief and account executive with
one of Springfield’s largest agencies.
More recently he was associated with
the F & D Machine Tool Company as
technical advisor, advertising and sales
promotion director.
Mr. Donovan resides in a suburb of
Springfield with his wife, Margaret, and
daughter, Dorothy.
DAYTONA EXHIBITS
THE entire week preceding the races
at Daytona Beach will apparently
be full of interest for the early comers.
The Triumph Corporation of Balti-
more plans their usual fine exhibit of the
latest models, cut-away engines, gear-
boxes, spring wheel, etc. This year it
will be located right on the boardwalk
just off Main street, with ample parking
right on the beach.
An added attraction will be the inclu-
sion of the Triumph racing stable on the
same premises with the display, where
visitors may have the interesting expe-
rience of being able to inspect and watch
the work being carried out by the riders
in tuning their machines. These facilities
will be freely available to all Triumph
competitors.
They also invite all motorcyclists to
use the Triumph showroom as their
headquarters for messages, mail, etc.
A new exhibit at Daytona Beach this
year will be the one at the Carlton Hotel
featuring the 1952 models of the NSU
line, including the Consul, Lux and Fox.
Here too will be interesting cut-away
sections of engines, forks and of their
■ . . Available from Stock
From Your Flander's Dealer
Sei contains 5 taps and dies in ’/<", 5/16",
z/a", 7/16" and Vj", one tap handle, one die
stock and screw driver. Three threads . . .
C.E.l. (used on British motorcycles and bi-
cycles), B.S.W. and B.S.F. Replacement parts
also available.
List Price . . . $23.75 F.O.B. Pasadena
The Seal of Quality
FLANDERS MFC. CO.
N A 3.C A LI F OgJ*^
An attractive motorcycle display which was ar-
ranged for the Triumph Corporation by its local
bank in Towson, Maryland. An excellent medi-
um for gaining recognition and acceptance of
motorcycles by the general public
rear springing, as well as a fine display
of the parts that are incorporated in the
NSU engines.
It is hinted that they may also have
the NSU Compressor World Record Ma-
chine on which Wilhelm Herz achieved
his recent world records.
Both of these displays will be open
for the entire week, commencing Feb.
17th. Don’t miss them.
CAPTAIN CARLSEN
DEALER Bill Frankovich of B & D
Motorcycle Service, Rahway, N. J.,
can boast of the distinction of having
sold the famous Capt. Carlsen of “The
Flying Enterprise,” a motorcycle.
He says, “It happened to be a 1939
Zuendapp — German — a 350 c.c. which
was the lightest used machine we had at
that time (August 8, 1951). He wanted
it to carry on his ship. Capt. Carlsen is
a great enthusiast on FOREIGN motor-
cycles.
“I delivered the machine to his home
at 65 Alwat St., Woodbridge, N.J. His
wife and children came out to look at it
and said he should have bought a new
one,, but he insisted that it would get
weatherbeaten, and rough treatment on
board ship.”
We’ll bet Bill will be telling that story
for many, many years to come.
FLOYD CLYMER
FLOYD CLYMER, of Los Angeles,
author and publisher of books on
modern, antique and racing automobiles,
has acquired ownership of a Detroit
magazine, “Automobile Topics.”
This magazine, having been estab-
lished in 1900, claims the distinction of
being the oldest continuously-published
automotive publication issued under the
same title, in America.
Al H. Ward and Jack White, publisher
and editor respectively of Automobile
Topics the last several years, will re-
main with the Clymer organization. Of-
fices will be maintained in Detroit and
in Los Angeles.
Mr. Clymer expects to increase the
size and scope of the publication, incor-
porating many new features which he
feels will make Automobile Topics even
more interesting than before.
Be on the lookout for an announce-
ment of some interesting new books in
the motorcycle field with which Mr.
Clymer is currently working.
Raymond C. Rathbun, B.S.A.-Sunbeam dealer of
El Paso, Texas, congratulates Piero Taruffi, seal-
ed on a B.S.A. Star Twin, for his win of the
second Annual Pan American stock car race
FKEE COPY
America's leading distributor of
motorcycle parts, accessories and
apparel will send this book free to
any legitimate dealer who supplies
proper credentials. We do not
sell at retail.
BECK DISTRIBUTING CORP.
maroRtqui
APPAREL^
ACCESSORIES
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Domestic. . . . $2.00. . . . . per year
Foreign.....$3.00......per year
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ZDB 125 cc 5 H.P.
FOX 1 25 cc 5 H.P.
FOX 100 cc 6 H.P. OHV
Pin Money?
Write Us Now!—
We have a fine deal.
COAST WAREHOUSES
THAT the importers handling NSU
in this country, Butler & Smith
Trading Corp, of New York City, are
doing everything possible to provide
their dealers and riders with the best
possible service is indicated very force-
fully by their latest move. They are
opening two warehouses on the West
Coast, one at 354 South Spring Street in
Los Angeles and the other at 510 Bat-
tery Street in San Francisco.
It is anticipated that the West Coast
and South West dealers will be able to
draw their machines from these points
sometime toward the end of February,
and that it will effect both a saving in
freight and more prompt delivery.
PARTS PROGRAM
REACHING into England for a man
to take charge of their British parts
program, Indian Sales Corporation se-
lected James Plowman, of London, who,
having been connected with the trade for
several years, is fully experienced in
both the retail motorcycle sales and
motorcycle parts fields. A graduate of
the Institute of Mechanical Engineers
and of the Royal Aeronautical Society,
he has a notable mechanical background.
Before coming to the United States,
“Jim”, as he is called by his fellow
associates, spent six months with each
Also Steib Sidecars and Vans
All models and parts for immediate delivery
Write to Sole Agents for V. S.
MOTORCYCLIST
1035 E. Green Street
Pasadena 1, Calif.
BUTLER & SMITH TRADING CORP.
117 West 63rd St. • SU 7-6175 • New York 23, N. Y.
IA ’52 IT’S NSU
James Plowman
of Indian’s English suppliers, where he
worked with key parts people to obtain
complete and up-to-the-minute informa-
tion on all parts.
As a result of thorough study of the
overall parts and parts back order situa-
tion, made in the past several months
since he joined Indian’s staff, new inven-
tory quotas have been set up and sub-
stantial orders have been placed with
their British suppliers to make their
parts stock ample to handle all antici-
pated requirements.
It is expected that under Mr. Plow-
man’s direction, parts service will im-
prove to a degree never before attained.
2-stroke—8.6 H.P.—5250 R.P.M. Hydraulic Shock
absorbers—Helical Gear Transmission—4 Speeds—
Only One Chain.
And Eight Other Touring Models
OSL 250 cc 10.5 H.P. OHV
OT 350 ccl3 H.P. OHV
CONSUL I 350 ccl8 H.P. OHV
CONSUL II 500 cc 22 H.P. OHV
All models equipped with either Bosch or Norris magneto, battery,
lighting and ignition, enclosed roller chain and internal expanding
brakes.
ADVERTISING MANAGER
ACCEPTING an appointment with
the Indian Sales Corporation as
their advertising manager, Mr. James T.
Donovan of Palmer, Massachusetts, re-
signed his position as copy chief and
account executive with Charles Vautrain
Associates, Inc,
Mr. Donovan succeeds the popular
Matt Keevers, who, after many years of
John T. Donovan
diligent service, resigned to join the
staff of John Carter and Company of
Boston as their New England sales
representative.
A World War II veteran, he served
with the assault forces in Normandy on
©-Day; was later honored with a battle-
field commission and assigned to Army
Intelligence.
Upon his release from service he at-
tended Boston University School of Law
while employed as a correspondent for
the John Hancock Mutual Life Insurance
Company.
Previously he had been affiliated with
the Norcross Advertising and Publishing
Company of New York and later served
as copy chief and account executive with
one of Springfield’s largest agencies.
More recently he was associated with
the F & D Machine Tool Company as
technical advisor, advertising and sales
promotion director.
Mr. Donovan resides in a suburb of
Springfield with his wife, Margaret, and
daughter, Dorothy.
DAYTONA EXHIBITS
THE entire week preceding the races
at Daytona Beach will apparently
be full of interest for the early comers.
The Triumph Corporation of Balti-
more plans their usual fine exhibit of the
latest models, cut-away engines, gear-
boxes, spring wheel, etc. This year it
will be located right on the boardwalk
just off Main street, with ample parking
right on the beach.
An added attraction will be the inclu-
sion of the Triumph racing stable on the
same premises with the display, where
visitors may have the interesting expe-
rience of being able to inspect and watch
the work being carried out by the riders
in tuning their machines. These facilities
will be freely available to all Triumph
competitors.
They also invite all motorcyclists to
use the Triumph showroom as then-
headquarters for messages, mail, etc.
A new exhibit at Daytona Beach this
year will be the one at the Carlton Hotel
featuring the 1952 models of the NSU
line, including the Consul, Lux and Fox.
Here too will be interesting cut-away
sections of engines, forks and of their
CAPTAIN CARLSEN
DEALER Bill Frankovich of B & D
Motorcycle Service, Rahway, N. J.,
can boast of the distinction of having
sold the famous Capt. Carlsen of “The
Flying Enterprise,” a motorcycle.
He says, “It happened to be a 1939
Zuendapp — German — a 350 c.c. which
was the lightest used machine we had at
that time (August 8, 1951). He wanted
it to carry on his ship. Capt. Carlsen is
a great enthusiast on FOREIGN motor-
cycles.
“I delivered the machine to his home
at 65 Alwat St., Woodbridge, N. J. His
wife and children came out to look at it
and said he should have bought a new
one, but he insisted that it would get
weatherbeaten, and rough treatment on
board ship.”
We’ll bet Bill will be telling that story
for many, many years to come.
FLOYD CLYMER
FLOYD CLYMER, of Los Angeles,
author and publisher of books on
modern, antique and racing automobiles,
has acquired ownership of a Detroit
magazine, “Automobile Topics.”
This magazine, having been estab-
lished in 1900, claims the distinction of
being the oldest continuously-published
automotive publication issued under the
same title, in America.
Al H. Ward and Jack White, publisher
and editor respectively of Automobile
Topics the last several years, will re-
main with the Clymer organization. Of-
fices will be maintained in Detroit and
in Los Angeles.
Mr. Clymer expects to increase the
size and scope of the publication, incor-
porating many new features which he
feels will make Automobile Topics even
more interesting than before.
Be on the lookout for an announce-
ment of some interesting new books in
the motorcycle field with which Mr.
Clymer is currently working.
Raymond C. Rathbun, B.S.A.-Sunbeam dealer of
El Paso, Texas, congratulates Piero Taruffi, seat-
ed on a B.S.A. Star Twin, for his win of the
second Annual Pan American stock car race
COAST WAREHOUSES
THAT the importers handling NSU
in this country, Butler & Smith
Trading Corp, of New York City, are
doing everything possible to provide
their dealers and riders with the best
possible service is indicated very force-
fully by their latest move. They are
opening two warehouses on the West
Coast, one at 354 South Spring Street in
Los Angeles and the other at 510 Bat-
tery Street in San Francisco.
It is anticipated that the West Coast
and South West dealers will be able to
draw their machines from these points
sometime toward the end of February,
and that it will effect both a saving in
freight and more prompt delivery.
PARTS PROGRAM
REACHING into England for a man
to take charge of their British parts
program, Indian Sales Corporation se-
lected James Plowman, of London, who,
having been connected with the trade for
several years, is fully experienced in
both the retail motorcycle sales and
motorcycle parts fields. A graduate of
the Institute of Mechanical Engineers
and of the Royal Aeronautical Society,
he has a notable mechanical background.
Before coming to the United States,
“Jim”, as he is called by his fellow
associates, spent six months with each
James Plowman
r
of Indian’s English suppliers, where he
worked with key parts people to obtain
complete and up-to-the-minute informa-
tion on all parts.
As a result of thorough study of the
overall parts and parts back order situa-
tion, made in the past several months
since he joined Indian’s staff, new inven-
tory quotas have been set up and sub-
stantial orders have been placed with
their British suppliers to make their
parts stock ample to handle all antici-
pated requirements.
It is expected that under Mr. Plow-
man’s direction, parts service will im-
prove to a degree never before attained.