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1966 First US Open Golf Clubs - Canadian Club Hiram Walker Whisky - 2-Page Vintage Ad

Original, vintage magazine advertisement  
Page Size: Approx. 10 1/4" x 13 1/2" (26 cm x 35 cm) each page
Condition: Good 

Clubs you might have seen at the first U.S. Open.

Cleek
An all-purpose iron
for distance oft
the fairways. Used in
much the same way as
today's #2 iron.
Putter
Even in the old days,
putters took
queer shapes. This one
has a wooden head,
faced with iron.
Mashie-Niblick
Corresponds to today's
#6 or til iron.
The deep ridges on its
face gave balls
the required backspin.
Driver
Note the leather inset,
affixed with wooden
pegs. Club bottom
is ram's horn and
brass, for added strength.
Gooseneck Niblick
This is an early
gooseneck club. Some
modern clubs are
designed this way in
an attempt to
prevent shanking.
Gutta-Percha Ball
Replaced the feather
ball in the mid-1800s.
Its heavier weight led
to the use of shorter,
squattier club heads,
with hickory shafts.
Track Iron
So-named because it
was used for lofting
the ball out of ruts
made by horse-drawn
maintenance wagons.
Canadian Club
First made in 1858,
by Hiram Walker.
Originally called
"Club Whisky"—
to show that it was
served in exclusive
gentlemen's clubs.
The year was 1895.
The first U. S. Open was played at Newport
Eleven men entered.
Horace Rawlins won with a 173 for 36 holes.
Golf has changed a lot since then.
Most woods and irons are no longer made by hand.
Their shafts are steel instead of hickory.
Their proud old names have given way to antiseptic numbers.
Happily, there is one club that hasn’t changed a bit.
Canadian Club is still distilled with the same formula that
Hiram Walker created back in 1858.
And it’s still a preferred whisky
wherever distinguished people gather.
At country clubs. Private homes. Fine hotels. Restaurants.
And taverns.
Why this whisky’s universal popularity?
Canadian Club has the lightness of Scotch and the smooth
satisfaction of Bourbon. No other whisky tastes quite like it.
You can stay with it all evening long. In short ones before
dinner, in tall ones after.
You owe it to yourself to try Canadian Club —the world’s
lightest whisky —this very evening.

HIRAM WALKER 4 SONS LIMITED
WALKERVILLE. CANADA

Clubs courtesy Golf Trading Company, New York, N.Y.






12682-660617-05