Breathe life into your curls with the Living Proof Curl Shampoo, a strengthening formula that gently cleanses without stripping.

Catering to all curl types, the low-lather shampoo swiftly removes dirt and oil build-up, offering superior slip for weightless detangling.

The Curl collection’s haircare products are powered by exclusive Healthy Curl Complex, a biomimetic blend that encourages curl groupings and fortifies tresses to counteract daily damage. After just one wash, your curls will look more defined and bouncy, straight out of the shower. For best results, follow with Curl Conditioner.

Free from parabens, phthalates and silicone. Safe for chemically treated hair. Colour safe formula. PETA Certified cruelty-free.