Navy
Recruiting Poster – Atomic Cold War Era – Able Ready Willing – Tom Schenk - Vintage
c1960
Able Ready Willing
Illustration by noted artist Tom Schenk.
One of a group of 10 vintage military recruiting
posters obtained from an estate setting… all have been in storage for 25+
years…
Vintage:
Cold War Era
One is dated 1961… the others un-dated but appear
to be of similar vintage… i.e., from
late 50’s or early 60’s…. certainly Cold
War Era… after Korea and before Viet-Nam….
Condition is variable…. All show signs of display
and storage wear. Please reference the
photos….
Overall Good / Very Good vintage condition. ‘Able’ has a few edge chips and stains from
cello tape at the four (4) corners (none of which affect the body of the
image).
Measures
28” x 40”
Navy Recruiting Posters of the Atomic Age – background from the
web
The end of World War II saw significant changes in the world of art and
graphic design - the end of hostilities along with economic prosperity brought
forth a more futuristic outlook. This
new look forward became the style we now call Mid Century Modern. With the Navy moving way from direct warfare
along with new themes in private advertising campaigns, they hired Joseph
Binder as the head of the recruiting graphics department. Mr. Binder was one of the founders of Mid
Century Modern graphic design. This
style is characterized by minimalism, strong geometric shapes and bold
color. The themes incorporated in this
new style focused on the future of technology, nuclear power, the onset of the
Cold War and the fight against communism.
This exhibition is a collection of original paintings for recruiting
posters as well as the posters themselves used by the Navy from 1946 to 1970.
102023