Vintage RALPH LAUREN Biography FIRST EDITION / FIRST PRINTING


Ralph Lauren: The Man Behind the Mystique

by Jeffrey A. Trachtenberg (1988, First Edition/First Printing)


Discover the extraordinary journey of Ralph Lauren, the fashion visionary who transformed from a glove and tie salesman into the architect of a billion-dollar manufacturing and retailing empire. In this first edition by Jeffrey A. Trachtenberg, delve deep into the personal and professional history of the iconic designer, exploring the strategic moves and creative brilliance that shaped the landscape of modern fashion.


About Ralph Lauren:

Ralph Lauren, born Ralph Lifshitz on October 14, 1939, in The Bronx, New York, is an American fashion designer and business magnate. Renowned for his preppy, classic designs, Lauren's impact on the fashion industry has been monumental. From establishing Polo Ralph Lauren in 1967 to creating an entire lifestyle brand, his name has become synonymous with timeless elegance and American style.


Lauren's journey began humbly as a tie salesman, but his innate sense of style and determination catapulted him to the forefront of the fashion world. His unique vision extended beyond clothing, encompassing home decor, fragrances, and more. Ralph Lauren's legacy is not just a brand; it's a symbol of aspirational living and enduring sophistication.


About Jeffrey A. Trachtenberg:

Jeffrey A. Trachtenberg is an accomplished journalist and author known for his insightful works in the realm of business and culture. His writing captures the essence of Ralph Lauren's compelling narrative, providing readers with an in-depth understanding of the man who redefined American fashion.


Through meticulous research and engaging prose, Trachtenberg brings to life the story of Ralph Lauren's ascent, offering readers a front-row seat to witness the evolution of a fashion empire. His ability to blend business acumen with storytelling prowess makes "Ralph Lauren: The Man Behind the Mystique" not just a biography but a captivating exploration of an enduring fashion legacy.