Hair is almost entirely made up of protein, which gives hair its strength. Paraben-free Fructis formulas with Active Fruit Protein, an exclusive combination of citrus protein, Vitamins B3 & B6, fruit & plant-derived extracts and strengthening conditioners, are designed for healthier, stronger hair. Fortified Fructis Damage Eraser Shampoo with Amla Oil Extract and Phytokeratin, plant-based amino acids similar to those naturally found in hair, helps rebuild strength from root to tip to intensely repair damage from daily brushing, heat styling, repeated coloring or chemical treatments. • Damage repair in 1 use with Damage Eraser shampoo, conditioner and leave-in treatment • Shampoo for distressed, damaged hair • With Amla Oil Extract • Fortified formula helps rebuild strength to intensely repair damage from daily brushing, heat styling, repeated coloring or chemical treatments *With shampoo, conditioner & leave-in treatment. PHYTOKERATIN is a trademark of Lonza or its affiliates. It’s more than Amla Oil Extract… it’s a fortifying replenisher to repair damage in one use.* Paraben-free Damage Eraser shampoo, conditioner and treatments help rebuild strength from root to tip to intensely repair damaged hair. *With shampoo, conditioner & leave-in treatment. Massage onto wet hair, lather and rinse thoroughly. Follow with Damage Eraser conditioner and leave-in treatment.